5 Things To Watch Out While Promoting Content!
Hello hello!
Content creators, this post dedicated to you ❤
You write your well researched, SEO optimized blog post and now, it is time to spread the word! You arranged the time and waiting to share the post and it seems everything is alright.. Mmm No! Sorry!
Some hard work is needed here!
Let me illustrate some items that you need to be careful while you are sharing your work:
Visuals
People are lazy. Yep, they are.
Meaning: They never read your post until they are really impressed. So, how can we impress them?
Answer: Visuals! Just upload some funny and creative (high quality) images and make people enthusiastic about reading the post.
When you share your content with a high-quality picture it will gain more engagement. For example, one study suggests that on Facebook, posts with photos generate higher engagement with no photo posts.
Every Social Media Channel Has Their Own Soul
You should customize your post according to the channel that you will be sharing your content. The more optimized your post is for a particular platform, the more effective your social media promotion will be. Besides, headlines are also very important to gain attention. You should choose your headline regarding which platform you will share your content.
Right Time & Right Place
You know where your target audience is but do you really know when they are online? 3-week posting experiment by Brian Peters suggests that between the hours of 12.00–3:00 a.m. audiences are more active on lots of social media channels. However, they differ in times and it changes one week to another. Always reschedule your share times.
Ask Questions
If you want to grab the attention of people, you should ask questions. Make them have a finger in the pie, which will result in the community of connection. Call to actions are very crucial: “share this post, tag a friend or follow us” expressions are happy to help you! Don’t hesitate to use them ;)
Choose The Right Platform For You
Last but not least, focus on the platforms where your most relevant audiences are. Sharing your post on the right platform will be more effective for your content promotion.
