Generative AI on a Dime

Achieving Business Goals with Budget-Conscious Generative AI

Mohammed Brückner
MicroMusings
9 min readJun 14, 2024

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Generative AI. It’s the buzzword echoing through boardrooms and tech conferences, promising a future painted in strokes of innovation and efficiency. But as CIOs, you’re tasked with separating hype from reality, and nowhere is that more critical than when it comes to the bottom line. You’re no strangers to the allure of transformative technology, but you also know that every shiny object comes with a price tag.

So, let’s talk Generative AI, but let’s talk about it in a language we both understand — the language of value, risk, and strategic investment. Let’s peel back the layers of marketing gloss and delve into the nuts and bolts of how Generative AI can deliver tangible benefits without breaking the bank.

Two tools will give us guidance — the Gartner Impact Radar for Generative AI and the Gartner Generative AI Framework.

Finding Your Footing: Navigating the Gartner Generative AI Framework

Think of the Gartner Generative AI Framework as a map, a guide through the sprawling landscape of possibilities. It reminds us that Generative AI isn’t a one-size-fits-all solution, but a spectrum of options, each with its own cost and complexity profile. Imagine you’re setting out to furnish your office, but instead of a furniture store, you’re faced with the sprawling aisles of the “Generative AI Emporium.” It’s exciting, but also a tad overwhelming. This framework acts as your trusty floor plan, guiding you through the maze of options and helping you make sensible choices that align with your budget and needs.

Let’s break down this framework further, keeping in mind our “Generative AI Emporium” analogy:

Non-Sensitive Text Generation: The “Ready-to-Assemble” Section:

Let’s say you simply need a way to quickly draft some standard email responses for your customer service team. This is akin to picking up some basic, functional chairs from the “Ready-to-Assemble” section. ChatGPT, powered by open-source LLMs, would be perfect for this. It’s cost-effective, easy to implement, and gets the job done. The cost? Practically non-existent.

Protecting Sensitive Information: The “Custom Design” Studio:

But what if you need something more robust, something capable of generating personalized marketing copy that incorporates sensitive customer data? This calls for a trip to the “Custom Design” section. You’ll need LLM APIs to ensure data privacy and security, perhaps even exploring multistage LLM chains to fine-tune the output based on customer profiles and purchase history. The cost will be higher, but so will the potential return on investment. The price tag? Still manageable, especially when you consider the potential benefits.

Training on Your Data: The “Bespoke Furniture Workshop”:

Now, imagine you’re tasked with creating a virtual assistant capable of understanding complex customer requests, accessing internal knowledge bases, and even proactively offering solutions. This is bespoke furniture design at its finest. You’re talking about training AI models on your proprietary data, injecting them with the essence of your unique business context. This requires the tools and expertise found in the “Bespoke Furniture Workshop” — think prompt engineering, custom policies, and indexed databases. The cost, naturally, climbs to a more significant level, reflecting the increased complexity and customization involved.

Fine-Tuning Existing Models: The “Master Craftsmanship Atelier”:

For some, even this level of customization isn’t enough. They crave the ability to fine-tune the very core of the AI model, tweaking its outputs to align with their exacting standards. This is where we enter the “Master Craftsmanship Atelier,” a realm reserved for those seeking the pinnacle of AI tailoring. Think of it as commissioning a master artisan to craft a one-of-a-kind piece that reflects your unique vision and needs. The cost? Considerably higher, as you’re essentially shaping the very DNA of the AI. This is the domain of data scientists and ML platforms, where technologies like AI Models as a Service and Diffusion AI Models come into play.

Building Custom Solutions: The “Grand Design Studio”:

And then, at the apex of our Generative AI Emporium, lies the “Grand Design Studio” — a space reserved for the most ambitious and visionary projects. This is where custom-built LLMs, the crown jewels of the AI world, are conceived and brought to life. This is no ordinary furniture — these are statement pieces, designed and crafted to your exact specifications, capable of transforming your entire business landscape. It’s a significant investment, but for the right use case — say, revolutionizing your customer service experience — the payoff could be game-changing. The price tag? Let’s just say it requires deep pockets and a steadfast belief in the transformative power of AI.

The key takeaway? Generative AI isn’t a monolithic entity, but a spectrum of possibilities. The Gartner Generative AI Framework helps us make sense of this complexity, guiding us to the right solutions for our needs and budget. It’s about understanding the trade-offs, weighing the potential benefits against the investment required, and always keeping the ultimate goal — delivering value to our organizations — front and center.

The Impact Radar for Generative AI

The Impact Radar for Generative AI acts as your personal guide, helping you cut through the hype and identify the technologies with the greatest potential to impact your business, both now and in the years to come.

But this isn’t just about shiny new objects. It’s about understanding the trajectory of these technologies, recognizing when to invest, when to experiment, and when to adopt a wait-and-see approach. Think of it as a weather map for the Generative AI landscape, allowing you to anticipate disruptions and make strategic decisions based on data, not hype.

Let’s explore the key areas highlighted by the Impact Radar, adding some real-world context to bring these technologies to life.

Multimodal GenAI Models

Remember the scene in Iron Man where Tony Stark interacts with his AI assistant, Jarvis, using a combination of voice, gestures, and holograms? Multimodal GenAI Models are bringing us closer to that reality, enabling seamless interactions between humans and machines across multiple modalities — text, voice, images, and even code. Gartner predicts that by 2025, more than 30% of new drug designs will be systematically discovered using generative AI techniques, highlighting the transformative potential of this technology across various industries.

AI-Generated Synthetic Data

Training AI models requires massive amounts of data, and that’s where AI-Generated Synthetic Data comes in. This technology allows us to create realistic, yet artificial, datasets that mimic real-world scenarios, addressing privacy concerns and overcoming data scarcity challenges. Did you know that synthetic data is already being used to train autonomous vehicles, create personalized learning experiences, and even develop new medical treatments?

AI Code Generation

What if you could simply describe the software you need and have an AI generate the code for you? AI Code Generation is making this a reality, empowering a new generation of “citizen developers” to build applications without deep coding expertise. GitHub Copilot, for example, can already suggest entire lines of code, significantly speeding up the development process and democratizing access to software creation.

Simulation Twins

Imagine having a virtual replica of your entire supply chain, manufacturing plant, or even a patient’s heart. Simulation Twins make this possible, allowing us to experiment, test different scenarios, and optimize performance in a safe and cost-effective digital environment. Companies like GE and Siemens are already using Simulation Twins to improve product design, reduce downtime, and enhance overall operational efficiency.

Model-Related Technologies

The rise of Open-Source LLMs, like Meta’s LLaMa and Google’s PaLM 2, has been nothing short of remarkable. These freely available, community-driven models are driving rapid innovation in the field, making it easier than ever for businesses and individuals to experiment with and build upon the latest AI advancements. This open-source revolution is lowering the barriers to entry for AI development, fostering a more inclusive and collaborative ecosystem.

For businesses that need access to sophisticated AI capabilities without the overhead of building and maintaining their own models, AI Models as a Service offer a compelling solution. These cloud-based platforms provide pre-trained models for a wide range of tasks, from natural language processing to image recognition, allowing you to plug and play AI into your existing workflows. This “AI-as-a-Utility” approach is making it easier than ever for businesses of all sizes to leverage the power of AI.

Multistage LLM Chains & Complex AI Pipelines

Think of Multistage LLM Chains as building blocks for creating sophisticated AI systems. By connecting multiple LLMs together, each specialized for a specific task, we can create AI pipelines capable of handling complex, multi-step processes. This modular approach to AI development allows us to break down complex problems into smaller, more manageable chunks, opening up new possibilities for AI-powered automation and decision-making.

Model Performance and AI Safety

As impressive as Generative AI can be, it’s not without its quirks. One of the biggest challenges is the tendency for AI models to generate outputs that are factually incorrect or even nonsensical — a phenomenon known as “hallucinations.” Developing robust Hallucination Management techniques is crucial to ensure that AI-generated content is accurate, reliable, and trustworthy.

Build and Data-Related Technologies behind GenAI

Generative AI models are data-hungry beasts, requiring massive amounts of information to be trained effectively. Scalable Vector Databases are emerging as a critical component of the Generative AI stack, providing efficient and scalable storage and retrieval of the vast datasets required for AI model training and deployment.

Building, Managing, and Scaling AI Systems

As Generative AI moves from research labs to real-world applications, the need for robust GenAI Engineering Tools is becoming increasingly apparent. These tools encompass a wide range of functionalities, from model training and deployment to monitoring, debugging, and optimization.

Connecting the Dots: Customization, Technology, and Value Creation

It’s not just about picking the shiniest tool in the box, but about understanding how each piece fits into your organization’s strategic puzzle.

For basic text generation, readily available solutions like ChatGPT, powered by Open-Source LLMs, might be the perfect fit. But if safeguarding sensitive data is paramount, multistage LLM chains and GenAI extensions offer enhanced control and privacy without breaking the bank.

When it comes to harnessing your own data, technologies like Retrieval-Augmented Generation and Knowledge Graphs become essential. They empower AI to understand and reason within the context of your business, generating insights and outputs tailored to your specific needs.

And for those seeking the ultimate in AI customization, fine-tuning existing models or even building custom solutions with technologies like AI Models as a Service and Diffusion AI Models might be the answer. However, these approaches require careful consideration of both cost and complexity.

Ultimately, the key is to strike a balance. We need to find that sweet spot where technological capability aligns with business value, where investment translates into tangible returns.

Talking Numbers: Cost Implications and Strategic Decision-Making

Let’s be frank — every technological decision comes with a financial implication. As CIOs, you are tasked with making responsible investments, ensuring that every dollar spent drives real business value.

co-pilot for everyone!
Yeah, we all got the message — there is a Co-Pilot for all of us!

The good news is that Generative AI offers options for every budget. For basic text generation, solutions like ChatGPT, powered by the ever-expanding universe of Open-Source LLMs, provide an incredibly low barrier to entry.

Stepping up the ladder, LLM APIs, coupled with technologies like multistage LLM chains and GenAI extensions, offer a cost-effective way to enhance privacy and control over your data.

Integrating your own data into the mix, leveraging technologies like Retrieval-Augmented Generation and Knowledge Graphs, requires a more significant investment. However, the potential rewards — tailored insights, personalized experiences, and enhanced decision-making — can be substantial.

For those seeking the ultimate in AI customization, fine-tuning existing models or building custom solutions with technologies like AI Models as a Service and Diffusion AI Models requires a significant financial commitment. It’s about carefully weighing the potential return on investment, ensuring that the benefits outweigh the costs.

Navigating this cost landscape requires a strategic mindset. It’s about understanding your organization’s unique needs, aligning them with the right technology, and making informed decisions that balance cost, capability, and long-term value creation.

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Mohammed Brückner
MicroMusings

Author of "IT is not magic, it's architecture", "The DALL-E Cookbook For Great AI Art: For Artists. For Enthusiasts."- Visit https://platformeconomies.com