Are You a Photo Away From Selling Your Home?
“What is the one thing I can do to increase the chances of selling my home quickly and for a good price?”. Our real estate team hears this question every single day from sellers.
There are a lot of things that need to happen before a home is ready for the resale market. Decluttering, trim the trees, mow the lawn, vacuum the carpet, etc. But the one thing with the highest ROI, is very simple. Hire a professional photographer to take the listing pictures.
Today the home buying process starts online. A buyer sifts through 100’s of homes, sees 1000’s of pictures, narrows the list, then goes out with a Realtor to physically look at a few select properties. The pictures are the first thing a buyer sees online, and it’s the largest factor when it comes to narrowing the list of potential homes. The average buyer almost instantly rejects a home with amateur, blurry, & bad angle pictures. By not hiring a professional you are automatically reducing the number of physical showings your home will receive. Fewer showings then leads to fewer offers which leads to a lower price and longer days on market.
Below is a quick example showing the difference between professional pictures and the average joe homeowner with an iPhone. This home was on the market for 6 months at $549,000. Our team took over the listing and hired a professional photographer. We sold the home in 5 days for $595,000.
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Learn how the Millennial Division can help you leverage technology in real estate by contacting us:
