#18. New concept: Value proposition

Value proposition

Memory Universe is a personal memory archive app for people who want to curate their life experience easily. Unlike other journal apps, Memory Universe is based on auto-created entries from your personal data and designed to cultivate habits of self-reflection.

Product Lifecycle

• Experiencing: Our life is filled with experiences. We are often excited, angry, sad, happy and more. And sometimes we want to capture this experience to remember.
• Recording: We record by writing journal, taking pictures, posting on social media, and tracking our activities.
• Organizing(Curating/Prioritizing): Since there are large quantities of records, they have to be organized. Usually machine do it for people now.
• Revisiting: People often revisit past memories for various purposes. For personal reference, for self-reflect, or for just fun.
• Sharing: People often want to share their experience with their family and friends.