Knowing When to Give Up Can Help You Succeed

Research-backed reasons why “Never Give Up” might not be good advice — and how you can counter it.

Photo by Jonas Svidras on Unsplash

A few days ago, I was having a conversation with a friend regarding a book I’d gifted him. He told me he couldn’t start it right away because he was halfway through another book. But this book was taking a long time to finish…