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Mind In Context

Exploring the hidden forces that shape how we think, feel and behave

Diversity in behavioural science matters because we’re mostly a bunch of WEIRDos

Diversity in behavioural science matters because we’re mostly a bunch of WEIRDos

I read this excellent post from Jason Collins while sipping my morning coffee and it reminded me that I was looking at a random list of…
Go to the profile of Elina Halonen
Elina Halonen
Aug 3, 2020
The reason why we know so little about culture and decision-making

The reason why we know so little about culture and decision-making

As applied behavioural science grows in popularity around the world, we are at a point where we need to consider how can be applied in…
Go to the profile of Elina Halonen
Elina Halonen
Jul 31, 2020
Does “irrationality” travel? Why applied behavioural science needs to consider cultural context

Does “irrationality” travel? Why applied behavioural science needs to consider cultural context

Over the past 10 years, applied behavioural science grown more and more popular in across a range of industries and sectors. As it spreads…
Go to the profile of Elina Halonen
Elina Halonen
Jan 16, 2020
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