Purposely Unordinary
How to stand out, elevate your brand and make yourself unforgettable
He was a joker and a smoker, but there’s no evidence that I can find that he was a midnight toker.
Theodor Geisel, otherwise known as Dr. Seuss was a man who thought and did things differently. His life beautifully embodied the spirit behind one of his most famous quotes…
This quote begs the question…How do you stand out and make yourself unforgettable in a world of more than 8,000,000,000 people?
Providing you with an answer to that riddle is the purpose of this here post.
It begins with an understanding that…
STANDING OUT FROM THE CROWD IS A CHOICE
Standing out form the crowd, being uniquely different…and being a person or brand worthy of notice and attention begins with a simple decision.
If you want to break out of the mold of average and be the uncola…the first thing you need to do is to make a decision to be PURPOSELY UNORDINARY.
While the overwhelming majority of people and organizations are working hard to fit in…the smart cookies are doing everything they can to stand out.
The following are EIGHT STRATEGIES for standing out from the crowd, being purposely unordinary…and accelerating your overall win rate.
1. Question Management
When someone asks you a question, make sure they get an answer bigger, richer and far more thought provoking than they ever expected.
2. Problem Management
When someone brings you a problem, bring them a solution that not only solves the problem, but which also delivers and opportunity for them to capitalize on.
3. Project Management
When someone gives you a project, see to it that they get a plan that is bolder, more ambitious and more detailed than they hoped for.
4. Deadline Management
When you take on a task, finish it under budget, before deadline, and with a cheerful attitude.
5. Conflict Management
When a customer has a concern, go the extra mile as a policy, and blow their mind by your professionalism and responsiveness.
6. Quality Management
When you do your work, make your name and results synonymous with excellence, consistency, originality, and speed.
7. Meeting Management
When you participate in a meeting, anticipate questions, come fully prepared, and contribute your ideas with clarity and conviction.
8. Expectation Management
When you engage in any activity…make it point to under promise, over deliver and demonstrably exceed all expectations.
If you think about it, individuals are not much different from companies.
Having a trusted personal brand and a reputation of being remarkable, uncommon and extraordinary…nets you the same advantages as a company.
You’re likely to foster loyalty, be trusted, be forgiven for occasional mistakes, and earn more money…especially if you develop a reputation for delivering insanely good and consistent results.
We all build, manage or destroy our personal brand every day through our character, choices, attitudes and actions.
With that said, you’ve go an important question to answer right now…
“What are you going to do today to stand out from the crowd, to be different, to astound and amaze…to be purposely unordinary?”
Make your list, check it twice and most importantly…implement it.
Gary Ryan Blair is creator of the 100 Day Challenge…a radical approach to goal achievement that shows people how to achieve 10X size goals by applying the methods and best practices of growth hacking. Get all the details here.
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