Jobs to be done — References
Published in
2 min readMay 7, 2018
What is Jobs-to-be-done?
- The History of Jobs-to-be-Done and Outcome-Driven Innovation
- The Innovator’s Dilemma is Solved with Outcome-Driven Innovation
- Defining the “Job” in Jobs to be Done
- What Is Jobs-to-be-Done?
- The Core Tenets of Jobs-to-be-Done Theory
- Turn JTBD Theory into Practice with Outcome-Driven Innovation
- Understanding Jobs To Be Done
- What is a customer need?
- Job Mapping Guidelines
- Jobs-to-be-Done in Action
- Learn and Measure Before You Build: Using JTBD to Improve The Build-Measure-Learn Feedback Loop
- Market Selection Tool
Other curated references
JTBD Canvas
Different perspectives and interpretations of JOBS TO BE DONE
- Exposing The Rewriting Of Jobs-to-be-Done History
- Jobs to be Done: Approaches & People
- Alan Klement’s War On Jobs-To-Be-Done
- Klement’s Fallacy Misleads The Jobs-to-be-Done Community
- Know the Two — Very — Different Interpretations of Jobs to be Done
- The Illusion of Measuring What Customers Want
- The Jobs to be Done Controversy Heats Up
- What is Jobs to be Done (JTBD)?
- A Practical Model for Jobs To Be Done (JTBD)
Interview & Conversation (Switch; ODI; Practical Empathy)
- How To Get Results From Jobs-to-be-Done Interview
- Identifying Jobs
- A Script To Kickstart Your Jobs To Be Done Interviews
- A Template for JTBD Interviews
- What I learned from doing 100 Jobs-To-Be-Done interviews
- Nine Things to Consider Before Setting Up Your Jobs to be Done Interviews
- Generating focused ideas through practical empathy (Indi Young — Pratical Empathy)
- Practical Empathy
- Combining Mental Model Diagrams and Jobs To Be Done
- A Practical Model for Jobs To Be Done (JTBD)
Analysis in R (ODI)
- Workflows and R-scripts to analyze results from ODI (Outcome-Driven Innovation) survey results
- Outcome Driven Innovation (ODI) analysis in R
Job Stories
- Applying Jobs-to-be-done Theory
- The Data-Driven Job Story
- Job Stories in Practice
- Replacing The User Story With The Job Story
- 5 Tips For Writing A Job Story
- Designing features using Job Stories
- How we accidentally invented Job Stories
