How to: Education Marketing for Teaching Online Courses (Ideal for Teachable, Udemy or Kajabi)
In this short video, I demonstrate a quick and easy way to ethically “steal” valuable keywords for education content marketing campaigns from your competition.
The best keywords for content that converts? Education based, problem solving Q and A content that actually meets folks where they really “live” in the world. Pop pains. Build bridges. Find out what challenges are holding folks back, and then answer those questions in a sincere, but strategic way.
Note: You can create entire courses on Teachable, Udemy, Kajabi or PODIA (what we use for mindfulmarketplace) predicated PURELY on Q and A content. I’d argue, that simply getting super focused on offering your audience tiny transformations, 1 simple A-ha moment at a time, is a far superior strategy than creating long winded courses that do little more than data dump how much you know about your niche, industry or topic. (feature creep is a real thing for all of us, when creating our courses)
Want to see some live courses that use this model?
Check out our course community here.
Ready to teach what you love?
