Project Launch: PetFirst Responsive Redesign

Mission Data
Mission Data Journal
2 min readApr 26, 2016

Buying pet insurance is a smart, responsible way to make sure your pet’s good health can be maintained for a lifetime. And with PetFirst’s newly launched website, developed by Mission Data, the buying process is as easy as walking to the park with your four legged best friend.

The new petfirst.com is a fully responsive site that features an all new custom built buying wizard for choosing and customizing plans. The wizard’s elegant design combined with PetFirst’s industry leading customizable plans makes the buying process as smooth and direct as possible.

No one wants to imagine the leg Scruffy might break with an adventurous leap or how Fluffy’s cough might be more serious than allergies. But illnesses and accidents are inevitable realities in our pet’s lives. That’s why Mission Data and PetFirst worked together to make sure every aspect of the new site is as elegant and user friendly as the buying wizard. From colors and typography to content organization and copywriting, the site was crafted to further PetFirst’s mission of helping pet owners give their furry family members the happiest and healthiest life possible.

Have a web app, mobile app, or piece of custom software you need designed and developed? Drop us a line

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Mission Data
Mission Data Journal

We build smart digital products that transform the way companies do business.