Incredibly Successful Celebrity Entrepreneurs | 娛樂圈轉型成功企業家

Jnie C
Jnie C
Sep 6, 2018 · 11 min read

We know how powerful celebrity endorsements can be, some celebrities may be better known for their hit records or award-winning performances on screen, but quite a lot of them also have built businesses, and only a few of them are able to stand out from the crowd. Here are my thoughts on Celebrity entrepreneurs.

What are Entrepreneurs?

Entrepreneurs are innovators, aiming to find sources of innovation, quickly capturing changes, see them as opportunities, and put into production the restructured quintessential elements. This is not something that can be easily achieved with only fame and money.

Good leadership is not the only key to success, a firm belief and mission statement are the blueprint for building a successful business. The sky angel, Jessica Alba, is an excellent example of an outstanding celebrity entrepreneur. Jessica’s acting career took off at the early age of 13, her big break came when she was chosen to play on the TV series Dark Angel. The famous Fantastic 4 from 2005 won the Blockbuster Entertainment Awards, she’s one of the few that made it to both covers of FHM and Forbes magazine. However, Alba got an allergic reaction through a washing detergent while she was pregnant, the realization and struggle led her to the idea of building The Honest Company in 2011. A lot of people dismissed her as just another pretty face, but instead, she built this business from the ground up, in addition to safety, the brand also focuses on fashion, interesting designs, and price management. Her dream is to create the ultimate family brand.


I have a candidate that fits all the criteria for exceptional celebrity entrepreneur; he is very insightful, has extensive social connections, excellent organizational skills. He is someone I truly admire, and the big brother of Mithril- Jeffrey Huang.

Everyone who has spoken with Big Brother knows that he has an inquisitive mind, he likes to decompose things and then reorganize them back together to understand its internal structures and functions. Jeffrey is an eager learner who always wants to improve himself and his surroundings at any level.

Twenty years ago, Jeffrey established the first rap group in Taiwanese pop culture. The LA Boyz stunned the Asian music culture with their synchronized break dancing and the use of American slang in their music. Huang was not satisfied, and he knew deep down being a celebrity was not his ultimate goal. He has explored many fields, went through multiple ups and downs over the 20 years. Huang is now in his 40s and has transformed himself into a formidable business entrepreneur. He started M17 Entertainment, which has developed into one of the best live streaming apps on the market, and opened the door to live-streaming marketing in Asia. The company has seen tremendous revenue growth, netting $37.9 million in the first quarter of this year.

In the beginning of 2018, Huang entered the crypto world with the invention of “social mining” and founded Mithril. This is very different from Facebook and Instagram, Mithril’s goal is to build a decentralized social ecosystem based on fair revenue-sharing where user-generated content is rewarded directly to such users. Mithril is a melting pot of industries that constantly seeks improvement and innovation. Jeffrey’s pursuit of newly trending technologies has actively kept him ahead of the curve and become a true industry leader.

Learning and embracing new technologies has always been an interest of mine, and that is something Big Brother and I share in common. I remember Jeffrey mentioning that he sees himself as a problem solver, and I felt the connection immediately. I was intrigued by the idea of social mining when I became first acquainted with it, although I did not know him personally, he really amazed me with his ideas and interest in new technologies. Building on that foundation, I respect him even more after meeting with him, and I believe he’s a true visionary.


明星闖蕩演藝圈為的就是希望能闖出一番名號,但演藝生命有限,不少明星便會在演藝事業處於顛峰的時候選擇經營副業,一方面希望以自身名氣讓生意更好,另一方面則希望給自己鋪路,因此明星當老闆是一件很常見的事,跨行發展的案例數見不鮮,但是要如何從中脫穎而出?最近看了一篇文章 Incredibly Successful Chinese Celebrity Entrepreneurs 後有感而發,想跟大家分享我對於娛樂圈轉型成功企業家的看法。

何謂企業家?

企業家是革新者,有目的的尋找革新源泉,快速捕捉變化並把變化作為機會,實現生產要素重新組合的人,這並不是有名聲及金錢就能達到的事。

我覺得一個企業會成功不只是因為有好的領導者與團隊,起初成立的夢想設定及信念是能出類拔萃的一大要點。性感尤物潔西卡艾巴就是一個成功由明星轉型為企業家的例子。13歲演出第一部電影,靠著美劇"末世黑天使"打響名號,2005年"驚奇四超人"成為年度超級賣座鉅片,她也迅速竄升一線明星,是少數可以同時上《FHM男人幫》跟企業界聖經《富比士》雜誌封面的女明星。然而她在懷孕期間因過敏發作被啟發,在2011年創辦了環保型嬰幼兒產品電商The Honest Company,僅僅兩年光景營收突破1.5億美元,除了安全之外,品牌同時也注重時尚,流行,有趣的設計,還有價格的管理,塑造一個友善家庭的品牌是潔西卡艾芭的目標。


接下來要介紹的這一位是我有親身接觸過的,並且打從心底佩服的,那就是我的老闆-黃立成。有著獨特的眼光及遠見,更有足夠的膽量以及組織能力,這正是一位企業家應具備的條件。跟大哥聊過的人都知道,他對周遭的每件事總是懷有強烈的好奇心,他喜歡將東西分解後再重組回來,以瞭解它的內部結構和作用,可說是活到老學到老、奮力不懈地改善直至最後達到完美境地的類型。

20年前,黃立成是 L.A. Boyz 的其中一員,融合美式嘻哈、饒舌、街舞元素的三個人,在台灣流行樂團開啟全新風潮。但他深知這並不是他的終極目標,這二十年之間黃立成一直在摸索,經歷了人生潮起潮落,嘗試了各種不同領域,20年後成功轉型為一名創業家。他創立了M 17,帶領開發了名列前茅的直播軟體,吸引素人、名人加入直播的行列,不僅開啟了亞洲直播的風潮,更是為大眾開通了直播網路行銷這扇大門,光是在去年就有超過台幣10億的營收。

黃立成又在今年初搭區塊鏈新趨勢,再度跨界創業,將社交軟體與加密貨幣結合,提倡「社交挖礦」的理念創立了秘銀幣,為的就是希望可以把每個人內容的營收去中央化的分給大家,打倒像臉書一樣的中心化社交平台。秘銀是一個求新求變、創新的產業結合,是一個打破傳統社交平台的新舉,讓各行各業的內容產生者以及對社群網路帶來價值的人從其作品中受益。

當我第一次聽到「社交挖礦」的時候,我還沒有見過大哥,但這個理念卻深深吸引了我,並不是因為覺得可以利用這個賺錢,而是覺得大哥這個打抱不平的態度很讓我崇拜。見到大哥以後,更加讓我相信當初的判斷是對的,或許大哥不是特別能言善道,但從談話中可以感受到大哥是一個非常有理想並有執行力的人。大哥近年來開始投入科技業的懷抱,對於熱愛科技的我早已在心裡大大加分,記得曾經在一段訪問中聽到大哥說自己是一個Problem solver,自從看完那段訪問後我對大哥開始產生了一股莫名的親切感,大概是有些想法很雷同的關係吧。雖然一路走得很艱辛,但他樂於接受全新的冒險,不過他並非只是為了尋求刺激而已,而是想去探索、研究、最後並發掘真相,想必這才是大哥生活動力的主要來源。

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    Jnie C

    Written by

    Jnie C

    Marketing Specialist @MithrilOfficial | marketing | crypto | technology

    MithrilOfficial

    Mine Mithril - Find Followers, Fortune, and Fame. Join our discussion at https://t.me/MithrilChat