3.21.17: Service Proposition

Initial Value Flow

Deborah Lee
S17 Service Design: Team Sriracha
4 min readMar 22, 2017

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We caught up after our spring break to decide on an opportunity space.

Manjari had a chance to talk to someone who had asthma since childhood. Our main takeaways were:

  • Extremely restricted — activity levels was monitored and restricted
  • Inhalers were like cellphones — Always needed them at all times
  • Couldn’t participate in school activities, even though he was completely aware that he could
  • Doesn’t remember transitioning to self-care

Deborah spoke to her brother and planned to talk to a few people with asthma over Facebook Messenger later that day. (Notes will be posted later)

As a reminder, we had these opportunity spaces in mind:

  • Currently no digital collaboration/actions plans between parents and doctors (or at least children-accessible, giving them more empowerment)
  • Also not a lot of focus given to teachers, school nurses, etc.
  • Accessing information regarding medication (virtual patient record)
  • Better informing the child, ex: how to use your own inhaler, etc
  • Better reaching out to socio-economically lower-income people
  • People coming into new environments/traveling/moving, evaluating space. (Is this area asthma-friendly?)

A lot of these spaces, we realized can be combined, especially the digital collaboration/action plans, medication info, and informing the child.

However there were some pitfalls we started to sense: we needed to make sure to not recreate Athenahealth or Epic, which are both digital patient records. We must decide what kinds of information we would want to be sharing.

What kinds of data do we want to explore?

Could they be non-medical data, such as workouts and asthma triggers?

We then wrote our How Might We statements, on post its, and categorized them, and noticed that they go a few directions: empowerment, trust, and communication.

How Might We statements.

Then we wrote our service propositions, and reconvened to read each of ours. We will be meeting tomorrow to discuss our value and service propositions.

  • Our Service is a platform that provides communication and self-empowerment by giving access to activity tracking and information to both children and adults, unlike Athenahealth and EPIC, which only provides for doctors.
  • Our Service is a meeting-ground that provides trust and communication between adults and asthmatic children, unlike EPIC, which is strictly for patient tracking.
  • Our Service is an educational system/service that provides communication and self-empowerment by offering information access and training for all related parties unlike current school policies that only provide limited information and seem to be ill-prepared for emergencies.
  • Our Service is an interactive educational service that provides better self-awareness and knowledge by providing personalized tactics & strategies, unlike current toolkits which provides general information and is more geared towards parents.
  • Our Service is a digital platform that provides contextual information and communication channel by collecting (passive) data and presenting in meaningful format, unlike EMR which provides medical information for billing purposes.
  • Our Service is an interactive platform that provides better education and self-confidence to children by introducing training games and collaborative engagement between children and parents.
  • Our Service engages in self management care for children by introducing portable and playful monitoring devices that also give informational care which can have multiple access ports to parents.
  • Our service is an health data platform that provides accessible approach for children by simplifying information and creating fun forms of information unlike current data forms that are too complicated to be understood by children therefor blocking the way of self-care.
  • Our service is a self-management and health monitoring service that provides delightful self-care experiences by introducing an electronic assistant/pet to remind children to take medicine or exercise and giving feedback to parents.
  • Our service is a digital platform that facilitates communication between teacher and children by providing access to dynamic health data and authoritative advices from doctors.

Service Statement

After meeting with the team, we decided to narrow down our service statement. Looking at the overlaps between our statements above, we hatched out some of the core essentials we were looking at for our service system:

  • Our service is centered around enhancing communication between parents and children as well as empowering the child to be independent through collaborative education and activity creation as well as by harboring trust.

Communication: regular exchange of activity data, when necessary

Trust: having the children make their own judgements, guide the parents create a sense of empowerment within the child, but knowing that the children are in ~good hands~ in the case of an asthma attack

Potential scenario ideas:

  1. Child can do certain things(ie, play basketball in gym), parents don’t believe them (from the Child POV). Child feels pressured because other kids judge them for seeming weak.
  2. Parents don’t believe that child can do certain things (from the overprotective parent)
  3. Teacher wants to make sure everything is covered, doesn’t want to get in trouble with parents (viewable dashboard)
  4. Child is having an asthma attack, school nurse needs ready basic information.
  5. Child wants to complete their own information, feel empowered to control their own asthma.

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