App Developers: Coping with the Techno-Challenges

App Development

There exists a fierce competition between the Mobile app development companies and there is no sign for end of the competition. The Google Play store carries millions of apps available and so is the Apple’s iTunes or the Windows store. The app development is a complex process as it has to be updated often in order to adapt with the changing technology or the new device getting launched every other day. In brief, the mobile apps have to be compatible with the smart watches, tablets, television, and other mobile devices. The recent trends are the wearable, Internet of Things, Augmented Reality, virtual reality, or the Artificial intelligence. The smartphone users contribute to a lesser fraction of the audience and the mobile apps today has to cater to the other devices.

Let us consider a simple example like the people wish to relax over their weekend. Let us see what the mobile app developers may have to face to make this a great and techno-friendly weekend. The basic functionality needed here is the connectivity both in offline and online mode as well. They have to focus on low bandwidth, CDMA, user interface from smartphone to feature phone, SMS based software, interactivity of the apps with more devices, and so forth. With the growing challenges and new regulations from the Government are pitching in more avenues for challenges and problem solving modes for them.

Recent tech innovations have created more diversified user base which also instincts the app developer in India or across the world to focus on lower end users and other non-supported phones. The conversion from traditional mobile phone users to smartphones is rapidly increasing which is a very strong and positive point for developers. Yet, they are far way to go. The Government has supported the smartphone, feature phone, high end business phones, in various ways by reducing their tax and giving tax sops.

In import of mobile phones, increased and more instruments is now getting manufactured in India under the Make in India concept ensuring more employment and faster delivery to the markets PAN India. While, the coverage of instruments and handsets have been more target oriented, currently it is difficult to ascertain the category of people purchasing particular brand versus instrument with a common goal. In other words, the demand and supply has been increasing tremendously with no predictability of growth besides putting heavy pressure on developers to create simple yet efficient UI and UX.