Mobile me & you: nefmoirphotography

Danai Lyratzi
Mobile Reputations
Published in
3 min readJan 7, 2019

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In the context of our mobile reputations of sharing economy and collaborative consumption course we were asked by our coordinator Mrs Betty Tsakarestou to examine Millennials’ behaviors and their relationship with their mobile phones on a daily basis. Some of the topics that we had to put under the microscope were the time their screen time, their mobile habits, their favorite and most used apps and whether their mobile phones are their personal assistants as well.

After presenting our own behavior, our friends’ habits and some global case studies, we choose to further examine a specific target group, a community. We decided to interview millennials that might use their mobile phones’ services and the possibilities they offer as a creative output. Nefeli is one of them.

Nefeli is a 22 years old photographer. She studies journalism and currently working as a photographer at parties and as a trainee photographer at a studio. She says she uses her phone all day long, from the time she wakes up to the time she falls asleep. She picks up her phone every 10 minutes, unless she’s working or sleeping.

In general she doesn’t like the idea of someone using her phone or taking it away from her and not giving it to her at all. She considers her mobile phone the expansion of her hand and her personality thus her social relationships, her obligations and her job are totally connected to her phone.

She gets notified about her schedule and whether she has to fill in for a sick colleague, via her phone. She uses google calendar, where she gets daily notifications about her tasks. For her job, she mainly uses Viber. She also uses the OASA app to make her transportation in Athens much easier.

She likes to post her photos on Instagram and Facebook to promote her work. In order to chat she uses Messenger, mainly because of group chats. When she is out with friends she uses her phone for various reasons, like uploading a story. She claims that the most important service of our phone is the possibilities of sharing and feeling connected whenever and wherever. Her mobile phone makes her feel connected and not disconnected, even though it depends on the user’s behavior and relationship with it. She believes that she has the same habits with her friends.

She doesn’t follow any particular influencer, although she likes to scroll down her feed and see beautiful photos of trips, clothes and other commercial products. She often shops online, mainly via an app named Joom and sometimes from the official pages. However she prefers to see the actual thing in person.

When it comes to editing her photos, she uses Lighhtroom on her mobile phone, which is as professional as on PC. This particular app has premium features too but the basics are enough for her. She doesn’t believe that someone needs to know more about professional photo editing, unless he does editorial or commercial photography. She doesn’t use editing apps on a daily basis. She thinks her phone camera is quite good for posting on social media, but she thins an edited photo is always better. Sometimes she uses Lightroom and then she further edits the photo with the tools that Instagram offers, which she thinks are quite good.

Our team: Christos Daniilidis Danai Lyratzi Frossini Drakouli Maria Kall

Our coordinator: Betty Tsakarestou

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Danai Lyratzi
Mobile Reputations

Communication, Media and Culture, ADandPR student at Panteion University. Photographer. Ad discovery workshop. Dare to challenge lab.