Managing Creative Teams
The Inventive — and Productive — Team: How to Best Manage a Team of Creatives
A how-to-guide for managing creative teams
Overview
Managing a team of creatives can be a challenging proposition. Creatives are often driven by their passions and their desire for artistic expression. Creatives are also fiercely independent. This can make them difficult to manage. However, with the right approach, managing creatives can be a rewarding experience that leads to great results. In this article, we’ll explore some of the main challenges you may face when managing creatives and provide tips on how to best manage creative teams.
Challenges in Managing Creative Teams
1. Balancing Artistic Freedom with Business Goals
One of the biggest challenges when managing creatives is balancing artistic freedom with business goals. Creatives are often driven by a desire to express themselves, which can sometimes conflict with the need to produce work that meets business objectives. As a manager…
