The Young Demo of Online Sports Betting
What the Surprisingly Youthful Demographics of Sports Betting Portends for the Future
A new report shows that half of young Americans have already placed a bet online on a sporting event. Here’s a look at what this portends for the future of sports, the gaming industry, and society.
Introduction
Gambling. Wagering. Betting. Playing a hunch. Taking a side. Picking a winner. Whatever term you use to describe placing a bet on a sporting event, the growth of the sports gambling industry is today probably the surest bet of all!
Today, you don’t have to be a bookie on the street or a “Vegas Insider” to know that gambling on sports is fast becoming a big “thing” in American life. You don’t need to follow the latest news from ESPN or business publications to know this. Heck, you don’t even need to leave your couch these days to realize this! If you have your television on, you will likely see an ad during every commercial break urging you to sign up for an online sportsbook and become a Caesar…