A Note On Woodstock 99 and MTV’s Paradigm Shift

The late ’90s changes in the business model observed from continents away

The Offspring’s Dexter Holland bludgeoning life-sized inflatable Backstreet Boys during Woodstock 99, Photo Source: Screenshot from the HBO documentary Woodstock 99: Peace Love and Rage (2021)

I’m not American, and I still haven’t stepped foot in that country. There was a ban. Anyway. But from thousands of miles away, I can weigh in, too, because I have consumed American culture all my life. Especially MTV when I had the chance.