Momentum 6 Portfolio Spotlight: Virtue Alliance

Kadeem Clarke
Momentum 6
Published in
5 min readMar 15, 2022

The rise of play-to-earn games has been a hot topic for the last two years. Play-to-earn gaming guilds have been one of the catalysts contributing to the increased adoption of this model. A gaming guild is a community of like-minded gamers with a common goal.

Virtue Alliance is a decentralized autonomous organization (DAO) that focuses on the players. Their mission is to help realize gamers’ peak performance through a combination of specialists, operators, and analytical insights.

Based on our interview with Zac (Head of Partnerships), the algorithmic guild management system will make it easy for gamers to access the play-to-earn economy and get data about how they’re playing in hopes of increasing their playing and earning potential.

How it works

Virtue Alliance is already in the metaverse, which cannot be ignored in the Web 3 era. The all-in-one platform comes with advanced analytics to help players and managers identify their weaknesses and increase their productivity.

The DAO systemizes education and training so that players can maximize profits and enable scholars to become top performers within their respective play-to-earn games.

The DAO is also a self-service and automated system that allows players to onboard and become part of the P2E economy, irrespective of their location. The DAO currently focuses on Axie Infinity, Guild of Guardians, Illuvium, and Sandbox and is in talks with other games.

Assets under management

As of January 11, 2022, Virtue Alliance’s treasury had grown to $1.5 million and this treasury can be mostly broken down into main games within their current focus: Sandbox and Axie Infinity. Axie Infinity assets were the majority in Virtue Alliance’s treasury with $1,125,000 worth of assets held. There are also 30 Sandbox Land NFT plots worth approximately $350,100 based on floor value. The treasury has NFTs worth around $500,000 being lent out to Virtue Alliance for P2E gaming operations.

Revenue from all operations averaged $347,500 for November and December 2021. Virtue Alliance generated $150,000 in January 2022. Play-to-earn games generated most of the revenue for Virtue Alliance, with about 10–15% of the revenue coming from DeFi farming and applications reserves.

The DAO has already partnered with various organizations with the hopes of leveraging key partnerships to help grow its revenue. The company projects that it will generate $2 million in 2022, depending on how play-to-earn and crypto markets perform.

Value proposition

There are already have many guilds pushing the P2E agenda. However, the analytical insights and algorithmic guild management system make Virtue Alliance stand out. With this visual-based system, gamers can build their guilds within the platform. They can see what P2E assets are available, the calculated APYs of NFTs, historic earning rates, and the day-to-day system’s granularity.

Gamers begin earning right after they join the guild. The algorithmic recommendations come in handy when recommending team compositions for a game like Axie Infinity. If an account has a pool with 20 Axies, the algorithm will recommend the best team composition based on strategy and playing style.

The onboarding managers can also utilize the recommendations when setting up new teams for new scholars. Virtue Alliance comes with an API that enables gamers to use its application without the risk of exploitation of private keys.

DAO Structure

Virtue Alliance is the MainDAO with many SubDAOs. Each SubDAO represents a P2E game. The treasury of the MainDAO supersedes the SubDAOs. The MainDAO allocates funds based on the project’s growth, governance, and potential.

Players receive up to 60% of the earnings from their activities, while 10% goes to player managers, operators, and community leaders. Additionally, 20–30% of the revenue belongs to the treasury.

Roadmap

Virtue Alliance is focused on increasing the number of revenue streams and improving brand growth. The DAO will expand into other play-to-earn games, such as NyonCats, and host tournaments. Partnership with traditional eSports firms is also something that they will be exploring.

VA Token

$VA will be used to incentivize players in different ways:

  • Staking. Holders of $VA can stake it and get a portion of the money that flows into the treasury.
  • Liquidity mining. Token holders can provide liquidity in various pools and earn extra tokens.
  • Access. Players who reach a certain threshold of $VA are granted access to exclusive events and game tournaments.
  • Advertising. The ad network within the platform will allow publishers to advertise their products by staking, buying, or burning VA tokens.
  • Utility. Forum Pay will enable gamers and consumers to purchase products using $VA.

Team

Just like a typical DAO, Virtue Alliance is community-driven. A few key people ensure that it succeeds:

Daniel, founder and CEO. Daniel has an ad-tech background. He has been an investor since 2014 and has experience in product management for demand-side platforms and analytics.

A.K. Mavani, Executive advisor/CFO/COO. Mavani is an engineer by profession and serial entrepreneur.

Samy & PD, Solidity developers. The duo is experienced in designing reporting architecture and Web 3 integrations and automation.

Zac, Head of Partnerships. Zac has over five years of experience in SaaS sales.

Wrapping up

The idea of guilds is not something new, as we have seen many gaming communities in the traditional gaming space. However, P2E guilds are unique. Virtue Alliance is introducing something that the other guilds lack: analytical insights and an algorithmic management system and eliminating the pain points of onboarding to play-to-earn games.

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Kadeem Clarke
Momentum 6

Growth Lead @ dlcBTC | Crypto Writer | Web 3 Investor | Car Enthusiast