Smartphones turned eCommerce into mCommerce
I know you‘re busy so I‘ll keep it short.
As a huge part of eCommerce, mCommerce means when somebody shops online using mobile device. Nowadays 40% of customers in Asia and 30% in the US and Europe buy things via phone, tablet or smartwatch.
What really matters?
Make sure your website has responsive design (own mobile app) and invincible user interface (big buttons, bright colors, etc.). It is crucial to adapt advertising to mobile devices and most importantly to apply mobile first strategy in the beginning. Make shopping online as easy as possible.
With an annual growth of more than 200% in Asia and 50% in U.S. and Europe, mCommerce is the fastest growing part of the whole eCommerce segment. Don‘t miss such a chance to increase your revenue!
If you want to be successful in eCommerce, be mobile!
Watch full video to remember 6 important points to succeed in mCommerce!
Originally published at www.monkeydata.com on February 3, 2016.
