Most Popular Types Of Video
- How To Videos
The purpose of how to videos is to inform viewers and give instructions about a certain topic. The target audience depends on the category the video is on like a cake tutorial would be for bakers, but generally the how to videos are for anyone looking to learn more. These channels try to show how to videos based on what viewers want to learn. Producers engage viewers by making a clean video and showing how they can benefit from the video. This can be replicated by explaining how to do something with specific steps.
2. Vlogs
The purpose of vlogs is for a YouTuber to share their daily life with their followers. The target audience of vlog channels are the YouTuber’s subscribers. These channels try to show how someone is living in their day to day life. Producers engage viewers by trying to show interesting content and events that occur in their life. This can be replicated by having a student vlog a day of their life in school and at home.
3. Favorites/ Best Of
The purpose of favorites/best of videos is for people to share their opinions of products they like and would recommend. The target audience of favorites are associated with the type of channel that the YouTuber makes like a beauty channel favorite video would attract a lot of people interesting in makeup. These channels typically try to talk about popular products that many people want to hear about. Producers engage viewers by trying to give useful recommendations for what people want to do. This can be replicated by buying a variety of products and doing positive reviews on favorites.
4. Q&A Videos
The purpose of Q&A videos is for viewers to get to know more about a YouTuber. The target audience of Q&A videos are the subscribers of the channel. Q&A’s try to answer the most asked and popular questions that viewers have about them. Producers engage viewers by asking viewers for questions on social media and trying to show them different aspects of their lives. This can be replicated by having someone interesting answer some questions about themselves that people are wondering.
5. Educational Videos
The purpose of educational videos is to inform the general population about different topics. The target audience is generally for anyone looking to learn more about things that the channel teaches. These channels try to explain complex or difficult topics to viewers. Producers engage viewers by showing different perspectives on a problem. This can be replicated by teaching about a topic that difficult to understand.
