How To Stop Retention Rates From Plummating in 2024

Shona Cugat-Davies
Mr. Plan ₿ Publication
3 min readApr 12, 2024

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53% of surveyed employees say they’re likely to leave their current company — Omnipresent

Marten Bjork

Employee engagement is at its lowest point in 11 years due to remote work. Is physical distance becoming mental distance?

Retention rates are a crucial aspect of any organisation’s success and growth. In today’s competitive landscape, businesses are constantly seeking ways to improve these numbers.

It Feels As Though Everything Is Against Us

First is was The Great Resignation of 2021, then 2022’s trending Quiet Quitting, queue continued dropping retention rates in 2023… One has to ask, what the HELL is in store for 2024?

… But theres no smoke without fire…

One common issue is a lack of opportunities for career growth and advancement within organisations. Employees often seek roles that offer them the chance to learn new skills, take on more responsibilities, and progress in their careers. When companies are unable to provide clear paths for advancement, employees may feel stagnant and look for opportunities elsewhere.

Then, there’s poor work-life balance and toxic work environments. In a fast-paced and demanding work environment, employees can feel overwhelmed and burnt out, leading them to seek positions that offer a better balance between work and personal life.

In a toxic work environment, lack of recognition, and ineffective communication can all contribute to high turnover rates. Employees are more likely to stay with a company where they feel valued, supported, and included.

Companies that prioritise employee well-being and offer more flexible work arrangements are more likely to retain their staff.

What Can We Do?

The most effective strategy to boost retention rates is to focus on building strong relationships with employees. By fostering a sense of genuine loyalty and connection, individuals are more likely to remain engaged with the company.

Offering personalised experiences and tailored solutions can also play a vital role in improving retention rates. By understanding the unique needs and preferences of employees, organisations can create a more meaningful and lasting connection.

  • Develop a solid onboarding process: Make sure new employees feel welcomed and supported from day one.
  • Provide ongoing training and development opportunities: Encourage growth and learning within the organization.
  • Recognise and reward achievements: Acknowledge hard work and dedication to boost morale.
  • Foster a positive work environment: Create a culture where employees feel valued and respected.
  • Encourage open communication: Listen to feedback and address concerns promptly.
  • Offer competitive compensation and benefits: Ensure that employees feel fairly compensated for their work.
  • Provide opportunities for advancement: Offer clear paths for career progression within the company.
  • Promote work-life balance: Support employees in maintaining a healthy equilibrium between work and personal life.
  • Conduct regular performance reviews: Provide constructive feedback to help employees improve and grow.
  • Seek feedback from employees: Continuously gather input on how to enhance the workplace experience and retention efforts.

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Shona Cugat-Davies
Mr. Plan ₿ Publication

The best way to learn is to teach. Writer, reader, & artist at heart. Keep UTD on LinkedIN:www.linkedin.com/in/shona-grace-cugat-davies