What is a Multipreneur?

Cassie Witt
Oct 7, 2016 · 4 min read

Over the last couple of years, I’ve realized something about myself: I’m a Multipreneur. Before we get into what the hell that is, I want to take a moment to talk about why I’m starting this publication. For my own use, it’s a chronicle. A chronicle of understanding how being a multipreneur can affect my life when I really work at it. It’s also a chronicle (I hope) of my successes. I’ll also include my failures and roadblocks, but I hope that these blog posts will help me narrow down why I was successful in the past at some of my many projects and why I wasn’t.

The larger goal is that this will hopefully help others in my position. I know there are others out there like me. Others who can’t seem to just start one project without starting another soon after. I even know several who’ve been successful at it.

Multipreneuer: A Working Definition

A multipreneuer is an entrepreneur who is actively involved in several projects at once. This could be said of many people, though (not just multi- or even entrepreneurs). So, I’m going to amend it to “a person who has the inability to start and finish only one project at a time”.

But, wait…aren’t all entreprenuers also multipreneurs?

The answer is a definite no. Not every entrepreneur pursues multiple business interests at once. In fact, many of them don’t.

Carey Green, a fellow multipreneur, has a really great post on 5 character traits of the multipreneur. They are:

  1. Ambition
  2. A drive to figure things out
  3. Varied talents and/or interests
  4. Willingness to “take the plunge,” over and over again
  5. A delight in being busy with a variety of things

If some of these sound familiar, to paraphrase Jeff Foxworthy…you might be a multipreneur. Sure some of these traits are also shared by entrepreneurs and other businessmen. By their powers combined, though, they create a multipreneur.

Are Multipreneurs Crazy?

I’m just not happy putting all my effort into one thing. I’m also more productive and driven when I’m working on more than one project. I have no idea why this is, I just know it’s true.

How is this Different From Just…Life…in General?

Still I’m going to try. That’s part of what this publication is about. Finding out if I have the dedication to make this work.

How am I doing this with Limited Time?

Since I have limited time, due to my full-time job, I have to prioritize and resist that “squirrel” syndrome that I will (inevitably) fall into. That means committing to only a few projects and really questioning working on anything else that sounds like a good idea at the time. It also means that I have to set hard deadlines for my projects and try to hit them as much as possible, so I can move onto the other things I want to accomplish.

Right now, for instance my projects will be: my consulting gig (since that’s not going to stop), my SEO project, rebuilding my “Build Email Lists Fast with Facebook Contests” course, blogging 1x/week for my blog (this has waned lately), and NaNoWriMo prep. Most of these will have a deadline of the end of October to be finished.

I’ll be chronicling my progress as I go along. If you want to follow along, click the “follow” button and you’ll be notified of new articles.

Multipreneur: A Working Definition

Uncovering what it means to be a multipreneur.

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