The Story of Why We Started MuseFind
By Jennifer Li Chiang, co-founder/CEO MuseFind
4 years ago, Stephen and I set up a Shopify store and struggled to get traffic and sales.
No one knew of us, our product or brand so we started reaching out to internet bloggers from YouTube, Instagram to promote our products. Back then, Influencer Marketing didn’t even have a name, but we were learning the ropes.
Good influencers, micro-influencers, expensive ones too, we experienced it all and the whole process was painful!!
Fast forward 12 months later, I realized that there was no tool for store owners and small businesses, like me, to start influencer marketing and grow. Then the two of us joined forces with our 3rd co-founder Andry and so began the MuseFind adventure.
By working with big brands and agencies, we provided successful influencer marketing campaign solutions to fit their needs of reach, transparency, engagement and all the secrets to activating influencers effectively and safely.
But I was shocked to find out that nothing exists for small businesses to do the same.
So we turned this ship around to offer the same advantages and transparency to break down those barriers for small businesses and e-commerce stores.
Our goal and vision is for every single small business to be able to start influencer marketing easily, cost efficiently, with full control and transparency.
That’s why we built MuseFind Lite and made it completely and forever free.
We’re invested in your success as a small business because we’ve been there.
Starting your own influencer marketing program can be hard and requires knowledge and time.
We made MuseFind Lite easy for small businesses to help find the influencers who you can trust, review past work, and even comes with templates so you always know what to say!
