Member-only story
Exploring The Growing Popularity Of Listening Parties In The Music Industry
The need for specialized live music experiences has never been more pressing
Album listening parties are becoming more common by the day. From Tinashe to Billie Eilish and Ye, listening parties have become an essential step in their album release cycles. Nowadays, dozens of artists are making their upcoming albums known through listening parties. These fan-centric events are held in venues ranging from homes to arenas and even stadiums.
Despite the growing popularity of listening parties, many fans still know very little about them.
What are they exactly? Where did they come from? Why are they worth attending if the artists are rarely performing during them? Is it worth the money?
Historically, listening parties weren’t always open to the public, as they are currently. They have also not traditionally been well-funded and large in scale. The format of listening parties is evolving and has the potential to be some of the most sensationalized and highly demanded live music events in the years to come.
In today’s piece, we will explore the history, value, and craze surrounding listening parties. If you’re a music fan and would like to attend one, or if you’re curious…
