8 reasons to have a music street team on Musikee
Do you think that engaging with fans is the most rewarding aspect for an artist? And so, why not rewarding them back for the actions they do for your career?
Originally posted on the Musikee Blog
This is the idea that moves the entire Musikee platform. Every action performed by a fan — not only devotee, but also passionate and lovers of your music — is something that helps you as a musician. Buying your album, listening to your new song on Spotify, talking about you to his friends, going to a music gig and reporting it on social networks, they are literally helping you and your art to succeed. Yes, in economic aspect. But also in terms of visibility, expansion of your fanbase, promotion, new ideas and user generated content for all of your communication initiatives. And above all else, to achieve the objective of every artist: communicate his music to as many people as possible.
I think that we all agree on this point. And, of course, the digital revolution has changed the scenario of music industry, bringing lots of brand new ways to communicate and interact with them — social media, digital promotion, new way to relate to consumers. Lots of opportunities for an artist, but also lots of complexities: and often all this adds up to your ordinary work!
So, why is Musikee so useful for you, your career and your fandom? Here you can find the 8 reasons to open now your community for free:
1. Actions matter more than likes
Posting on Twitter, Instagram, forums and other social media allows you as an artist to talk with your fandom, collecting “likes” and “follows”. But what if you could turn these “likes” in actions? And measure them? Musikee allows you to do exactly this. Whatever kind of action you will ask them — purchase of an album/ticket, uploading a content, watching a video, making a creative work, or at the end the same “like” or “share” — they’ll be rewarded in credits and points for their actions: so much better than a simple uncounted “like” (for both of you!).
2. Fans already do this
Yes. You may know it or not. But also right now, they are already doing some actions that you can ask them as missions on Musikee. So, why don’t you let them do these through a platform that reward their commitment (and — not less important — let you have the control on how, when and what they do, directing them to do it in the better way for you)?
3. Watchword: fan democracy
Fans hate inequality: rewarding only few of them — maybe in a not very clear way — can generate sadness and jealousy between them. Musikee is the best way for fan democracy: you do something in the right way for your artist, you get your credits. No preferences, all winners: even you.
4. Power up your staff’s work (and doesn’t replace it)
Activate your fans and work through them doesn’t make your staff’s work useless — quite the contrary! You (and your staff) drive your career, define the objectives, work with technical skills: fans are the extension of your work, an available force in addition, to empower your resources: unity is strength!
5. It isn’t time consuming
“Ugh, yet another tool to communicate with fans? Please, give us a break!”. But than: NOT! Musikee isn’t a social platform where you have to post, schedule something and blah-blah-blah. Its purpose is above: it serves to coordinate and increase the actions of your fans. Actions which may include social media activities, most of which are automatically integrated. You ask for something in a mission — making it in Musikee — fans complete that through Musikee and they are automatically rewarded for that. You only have to take the results and pick up the video/photo/info content you need for your art and your work!
6. Anyway, fans can help you manage the community
Everybody wants to be the N1 fan. For every mission fans complete (and every action) they cross over the chart of the most devoted fans. You can write a message to those at the highest rank, and provide them with the powers of the admin (or just a few of them): they will be pleased to help you, as we have seen in lots of communities alredy present on Musikee.
7. It is quick and easy
Just two click required: 1. to connect Facebook, and 2. to connect Twitter. Why? So we can set for you the first automatic missions (and rewards). Don’t worry, you will be able to change and modify everything you want before making it public to your fans, but is comfortable to find everything custom and ready to be used..or not?
8. It is free. Forever
Your community will remain forever fee-free, and you will always have the control of your fandom and his actions. Economic transparency is our philosophy. We don’t gain from you, from your fans or from annoying ads. We just want to offer you a new optimized way to improve your work with the force of your fans, let them connect with you and each other.
Try to believe: open your community, explore the missions and the rewards that we thought may be useful for you, customize them and… publish it and submit to your fans to create and increase your street team!
