Introducing Payments via MTN Mobile Money
Today is a very special occasion; we’re really pleased to announce the immediate availability of payments through MTN Mobile Money for purchases made on Mvesesani.
We won’t even beat around the bush; we want you to see this at work so here’s a video of an actual mobile money payment.
Yes it really is that easy; the process is entirely automated & digital. We understand, you want your music, and you want it now. We want that too. We believe that the customer experience needs to be as friction free as possible and this represents us working towards that philosophy for Mvesesani.
This marks the first new major product feature that we’ve launched as Mvesesani. It’s a big deal for us and we’re really looking forward to how it impacts the way our customers use the Mvesesani Store.
These payments are important for a number of reasons. We feel it signifies an important step for e & m-commerce in Zambia. Any digital commerce company in Zambia struggles with receiving funds digitally; a particular problem being increasing their addressable market. By launching payments through MTN’s mobile money we’re increasing the number of Zambians that are potentially able to buy Zambian music to include the more than 1 million monthly active users of MTN Mobile Money.
Not only does this mean that more Zambians will now have an opportunity to show their support for their favourite artists monetarily, but artists can look forward to an opportunity for greater revenue for their music. It now means that Zambian musicians can market their music to music fans across the country, who as long as they have an MTN Mobile Money account, can actually buy music. This we feel, is a powerful thing & we hope a pivotal moment for the Zambian music industry.
