Ensuring your business succeeds in trialing times

There’s no getting away it: this is the most challenging period for leaders involved with cloud projects that we have ever seen. Improving digital infrastructure hasn’t just gone from a desirable long-term aim; it’s become a business-critical necessity.

The positive in all of this is that often, we can utilize the existing platforms that we have to ensure we can either thrive or, in some cases, simply survive. But while all of these demands are suddenly expected of digital teams, it can be difficult knowing or deciding on the best strategy, and what should take priority.

Working for a firm that recruits exclusively for AWS, we have our ear to the ground and have put together a business continuity white paper to help those who use the platform. Titled “Overcoming unprecedented business challenges with AWS”, the initial aim was to support our customers through this busy time, but we think it’s such a great resource that we’ve opened it up to anybody that uses AWS.

We’ve gathered the best advice from thought leaders and tech experts to make sure that you’re making the most out of the platform when you need it the most. It’s completely free to download from our website and covers a wide variety of subjects, so whether you’re interested in optimizing your resources and reducing your spend or shoring up your security at a time when your data is more under threat than ever, there should be something for everyone.

A number of AWS Heroes have contributed to the publication, meaning there’s actionable advice from those using the platform on the frontline. These aren’t just vague tips that anyone could offer, there’s structured help from renowned experts.

The white paper is intended to help organizations of all sizes, in every situation — because let’s face it, there aren’t many people using AWS who haven’t been impacted, either positively or negatively, by the current climate. And at a time when you might be struggling to get to grips with the “new normal”, it’s useful to get a fresh perspective from those at the top of their game within the AWS community.

We will also be following up with a series of articles from some of the platform’s most respected voices, so it’s well worth heading to the Jefferson Frank blog so you don’t miss out.

By James Lloyd-Townshend, Chairman and CEO at Jefferson Frank