Ways in which AI will impact the future of Businesses

Published in
2 min readMar 9, 2022


In today’s dynamic and competitive market, business intelligence is a unique technology that enables companies to improve customer experience, make optimal business decisions and offer more personalized services. It simplifies and hastens the process of getting crucial insights for a business user and facilitates the server management and administration.

While Artificial Intelligence is still an unclear buzzword in tech for many, there is no denying that the recent AI and machine learning is heavily dependent on the huge amount of data.However, AI can pave the way for Business intelligence tools. It can remodel a business and help them grow in this digital economy by bringing together the power of data analytics and AI like never before. Accenture Institute for High Performance recently released a research paper saying that, by 2035, Artificial Intelligence (AI) could double the growth rates of companies.

The following are the ways in which AI will pave a way for Bi -

  1. Personalized Customer Experience-

AI can determine patterns and business intelligence tools help to analyze the patterns received. N number of transactions can be analyzed every day to provide a personalized experience to every user. It can help the business to improve their strategy and planning to improve customer experience.

2. Efficient sales process -

AI can provide tailored solutions to enhance the performance of any business. It can be used to ask questions and figure out the taste and preference of their target audience. This will in turn improve and increase the chances of conversions.

3. Market and customer insights -

AI plays a major role when it comes to analyzing the market and the customers associated with that particular market. This helps businesses to make an efficient plan about their next major step. It will help them optimize strategies using the business intelligence tool.

4. Simplifying complex processes -

Using a BI tool can be a complex process but AI helps to simplify the process. It uses deep learning, machine learning and Natural learning process. Artificial intelligence helps to bridge the gap between human emotions and business tools thus making the process more easy.

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