CDPs are the New Destination for Data

Customer Data Platforms are more than just databases. They offer immense flexibility for almost all data use-cases.

Daniel Ma
Daniel Ma
Aug 17 · 8 min read

Data matters to the entire organization.

Image for post
Image for post
Graphic of a Top-level CDP Overview, c/o customerlabs.co

CDPs are core to data-driven UX design.

Image for post
Image for post
Graphic of a streamlined marketing channel experience, c/o crossengage.io

CDPs democratize and offload data work

CDPs offer a flexible data solution


Myplanet Musings

Thoughts, ideas, insights, and more from the Myplanet team.

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch

Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore

Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store