Communication, Branding, and Purpose: An Interview with Carrie Fox, CEO of Mission Partners

Monika Stankova
Names With Stories
Published in
2 min readFeb 6, 2024

Our guest for this episode is Carrie Fox, an entrepreneur with a wealth of experience guiding high-potential nonprofits, foundations, and socially responsible corporations to achieve their greatest social impact.

Short overview

Carrie shares her journey of founding Mission Partners, a certified B Corporation that harnesses the power of business for positive impact. She highlights the crucial role of communication in our lives, from personal connections to broader initiatives, stressing its often underestimated yet potent influence on driving businesses forward.

As CEO of Mission Partners, Carrie works closely with nonprofit and foundation clients as their communication strategist, helping them tell their stories, manage crises, and enhance both internal and external communication.

Regarding domain names and branding, Carrie emphasises the importance of owning and managing personal and brand domain names to protect your identity and avoid potential issues. Mission Partners prioritises securing domain names early in product development to ensure creative freedom and accessibility.

When it comes to AI, Carrie raises concerns about its potential to replace human communication and connection, advocating for a balanced approach that values authentic content over poorly executed artificial content.

Highlighting common communication mistakes, Carrie notes that many people underestimate its impact, leading to misunderstandings and missed connections.

Carrie underscores the importance of a clear vision when starting a business, making decision-making more straightforward and providing a solid foundation for growth. She also discusses her book, “Adventures in Kindness,” designed to teach kindness through intentional actions to both children and adults.

Listen to the full podcast at https://smartbranding.com

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