[Client Case] Grip: Creating an efficient working environment with WORKPLACE (NAVER Cloud Platform)

NAVER CLOUD PLATFORM
NAVER CLOUD PLATFORM
5 min readAug 14, 2020

Hello everyone! This is NAVER Cloud Platform back with a new client case.

COVID-19 has been a catalyst in producing the “untact” culture, and shopping is not an exception. In particular, live commerce using real-time video apps has gone mainstream.

Today’s client case is Grip, the leading video live commerce platform at the center of this trend.

Watch live broadcasts and buy products all in Grip!

With Grip, sellers can easily go live anytime, anywhere.

Customers can communicate with sellers via broadcasting chats and ask questions about the products. They can also buy the products introduced to them by the sellers, offering convenience and bringing interesting business tactics that the existing e-commerce hasn’t quite tapped into yet.

Since launching their service, Grip quickly realized that they needed to find a way to efficiently manage their rapidly growing business. Thus, they decided to implement NAVER Cloud Platform’s WORKPLACE to deal with the overflow of work and increasing complications that stemmed from their successful launch. But before we get into their story on how they were able to experience a more organized and productive work environment, we’d like to first give you a brief introduction of WORKPLACE.

WORKPLACE: A work collaboration tool developed with NAVER’s insights and knowledge on business operations!

WORKPLACE is a cloud-based integrated cooperation tool that includes all the features of many business tools, such as workflow, HR, work, finance, and costs, customized to the company environment.

Based on the knowledge gained from NAVER services, WORKPLACE is designed with a UI for user convenience, and can be combined with LINE WORKS groupware to support fast decision-making and seamless work sharing.

We are currently providing a free one month trial period once you subscribe to NAVER Cloud Platform! Once you familiarize yourself with the tool, your company, like Grip, can dramatically improve your work efficiency at a reasonable price of around $3/month per person. Check out the NAVER Cloud Platform WORKPLACE page for more information.

Now, shall we move on to find out how Grip achieved its efficient work process?

“After launching our service, our business got really complicated due to increasing revenue and expenses. But we were able to manage our business efficiently with WORKPLACE.”

- Eunae Kim, Finance Team Manager, Grip company

Q1. Please tell us about your company and the services you provide.

Grip is a startup company that started in July 2018 with the mission of pioneering a new mobile commerce market. It is a new mobile home shopping platform targeting people in their 20s and 30s that lets you broadcast anytime, anywhere. As indicated by our name, we want to grow as a service that grips users’ hearts.

Q2. When did you start using WORKPLACE and what was the reason for choosing it?

After launching Grip in March 2019, our business started to get really complex as we accumulated revenue and expenses, and we had an overwhelming amount of work with administration and costs during a time when we should have been focusing on marketing and service operations.

After agonizing over how to deal with this problem, we adopted WORKPLACE in June the same year. And now through a single service, we can conveniently deal with all administrative work, including HR and costs.

The service also has detailed features like employment authentications or event holidays. We are incredibly content with the features and design, and I could tell how much consideration they put into the product to fit the needs of employees.

Q3. What kind of work assistance are you getting through WORKPLACE? What is its most useful feature for you?

We enjoy the fact that we can use WORKPLACE both on mobile and PC. And that we can seamlessly connect company cards with the system. The speed of work has become much faster because we can immediately approve employees’ personal expenses via email once they submit them.

Because we can handle all tasks related to costs in the system from start to end, the flow of money or accounting history has become transparent and intuitive. Also, we don’t have to fill out separate slips for various parts so the amount of work is dramatically reduced.

Q4. What are the distinctive features or advantages of WORKPLACE compared to other business tools?

It was so inconvenient since company payment cards used to get disconnected frequently in other business tools. But in WORKPLACE, because syncing company cards to the system is stable and the transactions are automatically added, we don’t come across that problem anymore.

Furthermore, the service uses the same UIs as NAVER, which is familiar to everyone, allowing us to be able to use the service proficiently from the early stage of adoption.

Q5. Please tell us your future business plans. What can you let us know about your company’s future service strategy with Naver Cloud Platform?

The number of our employees is consistently increasing by one to two people monthly. Our workforce is estimated to double by the end of this year.

To create an efficient working environment as the number of employees grows, I imagine that we will utilize the features for HR management in WORKPLACE a lot.

And since WORKPLACE automatically syncs to LINE WORKS groupware allowing us to check or manage employees’ schedules on the calendar, we are confident that we can easily manage the increase in employees.

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Though this interview, Ms. Kim explained how Grip has implemented NAVER Cloud Platform’s WORKPLACE to produce a more efficient work environment.

We expect that the adoption of WORKPLACE will help respond to the increased amount of work along with the company’s rapid growth and create an environment where the focus can be redirected to the core business.

NAVER Cloud Platform will continue to provide services that help employees in diverse industries.

Click below for more various product information including WORKPLACE!

WORKPLACE service information
NAVER Cloud Platform Homepage

Thank you for your interest as always and we will be back shortly with more client cases!

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NAVER CLOUD PLATFORM
NAVER CLOUD PLATFORM

We provide cloud-based information technology services for industry leaders from startups to enterprises.