Navivest
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Photo by Jordan Nix on Unsplash

In our insights series of the retail industry, we examined the four defining trends before the Covid-19 crisis. Then, we talked about the increasingly ambivalent differentiation between the “online” and “offline” buying behaviours. In order to thrive, we argue that retail businesses should merge their online and brick-and-mortar insights. We believe that supplementing these two with a data-driven business strategy will be the ultimate recipe for a successful business.

In our final insights piece, we will answer the following question: What are some successful start-ups that can assist a retailer in gaining a competitive advantage? To answer this question, we…


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In our insight series on the food service industry, we have been examining trends and the startups that are building the future of the industry. In our final insight piece, we wanted to imagine a day in the life of a typical restaurant customer where the business model has been bolstered by these technologies:

  • Our heroine Jane left her office at 6 pm - exhausted and feeling ravenous. (We know ‘office’ feels so 2019, but we believe it’ll be back for at least 2–3 days per week for most service industry workers so stick with us!)
  • She needs to find…

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Photo by Ehimetalor Akhere Unuabona on Unsplash

Just as trends in business are constantly changing, so are successful business models. And since start-ups tend to lead in transforming and adapting their industry, it makes perfect sense to look into the entrepreneurs in each sector to get a read of where the industry might be heading towards. Ultimately, we believe a brighter future exists when these startups collaborate with their traditional counterparts in innovative ways.

In our previous blog posts about the restaurant sector, we first emphasised the four key trends of digitalisation that the foodservice industry should keep in mind. Then, we provided a couple of examples…


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Photo by Clay Banks on Unsplash

In the first instalment of our analysis of the retail sector, we’ve covered the four trends that have defined this sector prior to the current crisis; gamification of the retail experience, allowing the customers to visualise the products before they purchase, augmenting the physical set up of their experience, and most importantly constantly experimenting different ways of improving that experience.

Keeping these in mind, in this instalment, we’re going to talk about bringing the two worlds together — online and offline — much faster than predicted thanks to Covid’s lasting impact.

As the shift from conventional brick-and-mortar to online channels…


There is only one metric that really matters for a UGC platform: the growth of its casual creator base.

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Photo by Mateus Campos Felipe on Unsplash

YouTube, Instagram and others have been proudly leveraging their home-grown top creators in their marketing efforts, but there is really only one metric that matters for the health and sustainability of a scalable user generated content (UGC) platform. And it is not the number of top creators they have.

It is the growth of their casual user base.

A Spot of History

YouTube invented the now-established creator ecosystem for video, and a short look at its competition over the years reveals how the market valued…


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Photo by Kenny Luo on Unsplash

Digital transformation, more than ever, is redefining how business is conducted for the foodservice industry. Businesses that can keep up with shifts in the industry create wonders, while restaurants that fail to embrace the new trends struggle greatly.

In our previous blog post about the restaurant industry, we covered the four key trends of digital transformation and put forward that customers in the contemporary context are in search of differentiation, innovation, and customisation. We believe that these expectations are among the main drivers of success for the foodservice industry. …


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Photo by JOSHUA COLEMAN on Unsplash

The discussion surrounding digitalisation in the retail industry is not something new, so any analysis and future recommendations for the sector cannot be solely a response to the Covid-19 crisis. With that in mind, in this first installment of our four-part retail sector analysis, we will set the stage of how digitalisation has been shifting the industry as a whole and separating those with long-term success from one-off winners.

Although accelerated by the pandemic, transforming the sector using innovative solutions, be it customer experience or transactions, has been at the forefront of business development in the last half of the…


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Photo by Jay Wennington on Unsplash

The relationship between customers and the restaurant industry has long been in flux, even before Covid-19 hit, so any analysis and future recommendations for the sector cannot be solely a response to the Covid-19 crisis. With that in mind, in this first instalment of our four-part restaurant sector analysis, we will set the stage of how digitalisation has been shifting the industry as a whole and separating those with long-term success from one-off winners.

The advent of digitalisation had a significant impact on consumer behaviour in the past decade. Previously, customers kept coming back to the same restaurants they grew…


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Photo by Antenna on Unsplash

The best advice you can get nowadays is to ignore all social media apps on your devices. The rationale is simple. If you want to save yourself from constant anxiety, extreme worry, restlessness, stress and lack of concentration, do not check social media or newspapers first thing in the morning. Even better, don’t check them at all.

Why is that? What changed since the first tweet, the first video uploaded to YouTube and the expansion of Facebook from solely connecting students to connecting everyone on the planet? Except for a few wise voices like Zeynep Tufekci (‘YouTube the Great Radicalizer’)…


And why Costco will lose in the long term

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Photo by Kelly Sikkema on Unsplash

If you can’t explain it to a six year old, you don’t understand it yourself.

— Albert Einstein

Lawyers and doctors are notorious when it comes to ‘not being intelligible’… on purpose! As if they have a particular joy of seeing blank faces when they talk to ordinary mortals.

For the avoidance of being seen as cynical, let’s clarify that the reason for the Latin full of legalese or medicalese is not to justify the ridiculously high hourly rates of these professions but to be more precise with less words as opposed to plain language.

I’ll add consultants to this…

Navivest

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