How Trump Used Data To Win an Election — 3/21/17
Trump used a company that also helped Brexit happen. British company that uses your Facebook data (and you gave them permission by asking them to analyze your personally) to analyze what type of voter you are: Democrat, Republican, Democrat unsure about Hillary, Republican unsure about Trump, and then target these groups with messages that would resonate with them to get them to vote for Trump.
On November 9 at around 8.30 AM., Michal Kosinski woke up in the Hotel Sunnehus in Zurich. The 34-year-old researcher…motherboard.vice.com
A skeptic to the story:
Don’t believe the hype people say! But don’t believe the hype, or are you just not used to the new way of gathering data? Look below to the section about how analysis of Facebook / Social Media predicted the election much better than polling.
It's the Brits wot won it. That is, the US presidential election was won for Donald Trump with the help of a bunch of…www.spectator.co.uk
How did Clinton use data?:
Overview: Looks like she only used polling data and fed it into a mysterious algorithm. Polling data was wrong, so her algorithm was wrong.
Inside Hillary Clinton's campaign, she was known as Ada. Like the candidate herself, she had a penchant for secrecy and…www.washingtonpost.com
How polling has worked in the past:
Overview: you go door to door and ask people who they’re voting for, or call thousands of people and ask. 10% response rate.
So far this year, pollsters have put out more than 400 national Presidential general election polls, an average of…hbr.org
Facebook and Social Media data predicted the election way better than polling did:
These articles all just scratch the surface with surface level analysis, but even that low level analysis shows that Trump was in position to win the election. I want to find some more in depth and more scientific analysis done on social media + the election but I can’t find them right now.
NO ONE, not even the man himself, expected Donald Trump to triumph on election night. There was some disagreement about…www.economist.com
As the electoral map turned crimson this evening, everyone exclaimed that the data and polls had not seen this coming…medium.com