NEOPIN and Rokubunnoni Forge Partnership to Strengthen Japanese-Korean Blockchain Cooperation

NEOPIN
NEOPIN
Published in
4 min readAug 28, 2023

Key Takeaways

  • Enhance NEOPIN’s awareness and favorability in Japan by leveraging CRYPTO TIMES, the gateway to the Japanese crypto market.
  • Foster collaborations to bolster Korean and Japanese Web3 projects in their global expansion endeavors.
  • NEOPIN will invest in and incubate Japanese Web2 and Web3 projects verified by Rokubunnoni while acquiring Japanese and global users through ecosystem integration.

NEOPIN, the pioneering global CeDeFi protocol, proudly announces a strategic partnership with Rokubunnoni, a distinguished community-building entity in the realm of Japanese blockchain. This collaborative effort marks a pivotal step forward in advancing blockchain-driven initiatives between Japan and Korea.

Founded in 2018, Rokubunnoni has established itself as the most influential media outlet in the cryptocurrency category in Japan, by providing quality information and actively responding to rapid changes through its subsidiary blockchain media, CRYPTO TIMES. In addition to CRYPTO TIMES, the company operates CT Analysis, a research platform; Boarding Bridge, a web3 community; and Crypto Lounge GOX, an offline community space in Tokyo.

Through this business agreement, NEOPIN and Rokubunnoni will collaborate to support Web3 projects from Korea and Japan in their global endeavors. NEOPIN’s strategy involves investing in Japanese Web2 and Web3 projects that have been verified by CRYPTO TIMES. Subsequently, NEOPIN will incubate these projects, provide assistance for their expansion into the Korea and MENA regions, and eventually integrate them into its ecosystem to attract users from both Japan and around the world. In parallel, Rokubunnoni will play an active role in supporting a diverse array of Web3 projects within the NEOPIN ecosystem. This support encompasses areas such as games, metaverses, non-fungible tokens (NFTs), and dApps, with expertise ranging from consulting to media strategy. Additionally, the two companies will collaborate on promotional and marketing campaigns aimed at enhancing NEOPIN’s awareness in Japan, while also proactively seeking new global business opportunities.

Since the launch of the CeDeFi protocol NEOPIN last year, the company has achieved remarkable milestones. NEOPIN was selected as a business to be supported by the Innovation Program of the Abu Dhabi Investment Office (ADIO) in the UAE this year. Additionally, it has been spearheading the creation of the world’s first DeFi regulation through a public-private partnership with the Abu Dhabi Global Market. Furthermore, the company has recently unveiled its expansion into the Japanese market, forging partnerships with SBINFT, a subsidiary of SBI Holdings’ Web3 division, and the NFT-Fi company Lena Network.

Ethan Kim, CEO of NEOPIN, commented, “Rokubunnoni is widely recognized within the industry as the gateway to the Japanese crypto market, and as such, it holds a pivotal role in our Japan-focused endeavors.” He continued, “By leveraging various media outlets and communities such as CRYPTO TIMES under Rokubunnoni, we aim to enhance NEOPIN’s awareness and favorability in Japan. This aligns with our strategic approach to the Japanese market, and we are confident in achieving exceptional results.”

Shingo Arai, CEO of Rokubunnoni, stated, “We are thrilled to join hands with NEOPIN to elevate the blockchain landscape in both Japan and Korea. Our media outlets, especially CRYPTO TIMES, have always aimed to be the standard-bearers for quality and reliable information in the Japanese crypto ecosystem. This partnership represents an ideal alignment of visions, as both companies aim to democratize the blockchain industry by fostering innovation, providing strategic support, and increasing awareness. By working collaboratively, our goal is to expedite the global expansion of promising Web3 projects from Korea and Japan.”

About Rokubunnoni

Rokubunnoni Inc. is a leading digital media company in cryptocurrency and blockchain since 2018. The company is proud to be one of the largest cryptocurrency and blockchain media companies in Japan. Rokubunnoni’s vision is to facilitate the transition from Web 2.0 to Web 3.0 by delivering unbiased blockchain content to its valued audience. Rokubunnoni’s channels include Crypto Times, a blockchain media outlet in Japan; CT Analysis, providing blockchain research content for the Japanese audience; Boarding Bridge, a Japanese Web3 community; and Crypto Lounge GOX, an event lounge situated in Tokyo. For more information, please visit Rokubunnoni’s website.

About NEOPIN

NEOPIN is a CeDeFi platform that provides secure crypto asset management and DeFi access within a regulated environment. It will be a crypto super-app that provides an environment where NEOPIN users hold their assets through its own non-custodial wallet, while providing traditional bank-level security and customer protection, with all transactions transparently taking place on public blockchains such as Ethereum and L1s. Recently, NEOPIN was selected to participate in the Innovation Programme of the Abu Dhabi Investment Office (ADIO) in the UAE, a leader in the blockchain industry, making it the first DeFi in the world to work with regulators to create regulations to foster the DeFi industry. For more information, follow NEOPIN on Twitter.

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NEOPIN
NEOPIN

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