7 Reasons Why You Should Take Up Discord Marketing Services

Tom Cruise
Nerd For Tech
Published in
5 min readMar 26, 2022

When you enter a competitive industry, marketing is the key to reaching the crowd. With the improvement of technology, many new marketing strategies emerge every year. Though social media marketing is an unmovable and efficient marketing strategy, people are slowly moving towards discord marketing services. Brands and businesses find it easy to reach their target audience efficiently and understand them better.

The blockchain industry, which is emerging at a fast pace, is one industry that is using discord effectively to build and manage its target community. If you are an entrepreneur with a crypto firm, then discord is a must-have marketing and community management tool you should take up immediately. Here are 7 reasons you should take up a Discord Marketing Service to scale up your blockchain project.

Discord Marketing Services
Discord Server Promotion Services

Understanding Discord For Community Building

But before diving deep, it is necessary to have a basic understanding of discord. Discord is a simple application that, when understood well, can be used efficiently for marketing. There are certain ground rules given by discord to offer a better environment for all the members. This is to improve the user experience and offer a harmless environment for the members to survive as a community.

The discord community guidelines not only apply for all the users where spamming, bot behaviour, increasing server members artificially, but fake accounts and multiple accounts are also prohibited. Organizing a community for illegal activities or anything else that disturbs other members in common is forbidden. Discord will ban such members from the application. This makes discord a safe platform for building a large community.

Features that help in effective community building

There are several exciting features in discord that helps in building and engaging with a community.

Discord Promotion Services

The discord server with categories and channels will help host more than 800,000 members at a time. The gaming community of Fortnite has over 827,000 members currently.

It will be difficult to maintain a hundred thousand people at a time. For that reason, the members can be put up in different subgroups in the form of categories or channels. Several channels and categories can be created. Each channel can be dedicated to a specific topic, and the members who can access every channel can also be restricted with the members.

The Discord Bots are multifunctional bots employed for effective management and a better user experience. There are free bots and paid bots that will do specific tasks and make it easier for the admins to manage a huge community. Bots can send welcome messages to new members, send scheduled messages on time, send reminders for events, play songs, and many more. One major help from bots is that they can go through the chats and look out for spam, bad language, and dispute makers. They can even ban those members, causing trouble from the server.

Appointing Moderators is another feature that can help in managing the community. The admins can appoint any of the members as a moderator. These moderators can have all the privileges of an admin and can assist the admin in managing the community.

Scheduled events in the server can be conducted either through voice chat channels. The admins can schedule a voice chat event prior and send notifications to the members to join the event during its commencement. It is also possible to remind the members about the events happening outside the discord application too.

Many other features would help server admins to engage with the community effectively. NFT Discord Marketing for Brands can help them get the spotlight among the competitors.

Why should you take up Discord marketing service?

Here are 7 reasons why you should choose discord as a tool over others for a targeted marketing campaign.

  1. Discord helps in building a common communication space for the target audience where brands can communicate with them easily. Discord server capacity makes it possible for the brands to bring all their target audience under one roof.
  2. The channel and category features in the servers help the brands to reach the audience easily with announcements and events. When it comes to social media, there are possibilities for the post to get lost in the timeline due to its algorithm. But when it comes to discord, announcements will be chronologically arranged. The members can see the recent announcement easily.
  3. Live streaming options, scheduling events, and voice chat channels will make sure members don’t struggle while connecting with the admins.
  4. Discord is an easy-to-use application that is available as a website and also as a mobile application which makes it convenient for the members to join. There are a number of support websites available to give detailed information on how to use each and every feature in the application effectively. There are over 350 million registered users globally, and the count is still growing.
  5. Discord marketing is more efficient than other targeted marketing campaigns like email marketing. Email marketing is also a targeted marketing strategy, but discord is more than that. It allows people to communicate with each other and the brands to communicate with the people.
  6. Daily engagement with the members in the server and monitoring the chat in the server will assist in knowing the target audience better. It is easy to analyze their interests and quires by hosting a chat session.
  7. Having a separate channel for feedback, suggestions, and queries will help other members to understand your project or brand better. Having people address their quires immediately will win their trust and reliability.

Thus Discord makes a perfect tool to launch a targeted marketing campaign. Blockchain projects like ICO, IDO, and NFT collections effectively vitalize discord for its marketing abilities. . If your brand launch a new blockchain project, your target audience might already be on discord; all you need to do is open a server and build your community.

Outlook

Discord channel Marketing is an emerging technology that helps reach the target audience. Have a customized strategy for your brand. Discuss your business with our experts and get it done.

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Tom Cruise
Nerd For Tech
0 Followers
Writer for

BlockChain Tech | NFT | Crypto | Marketing