Senior Growth Marketer
Upflowy was founded by a veteran team on the core belief that growth plays a vital role in our everyday life, at every level, personal and company. Upflowy is here to help growth leaders build and AB test their lead and signup flows without the engineering burden. We’re solving for up to 60% of marketing resources being wasted on non-optimised first interactions with their users. But beyond that, we’re here to define a new category of best-in-class experiences throughout the whole online journey, leveraging fast iterations and advanced personalisation.
What is the role?
We are entering an exciting period of growth. After our successful journey with the Antler program and recent Seed round, we are now scaling the business across multiple verticals as we continue to establish our presence. Our main objectives are growth of our client base, brand awareness and community building so we can continue our journey to become the best B2B SaaS offering in our market.
You’ll be responsible for;
- Identifying and diversifying ways to profitably drive acquisition, conversion, lifecycle and referral for products
- Defining the top level growth marketing strategy
- Effectively launching our Go-to-market strategy for our B2B SaaS product line
- Testing and selecting the most effective channels for growth (paid social, SEO/SEM, sponsored content, retargeting and more)
- Leading a junior resource to deliver successful marketing campaigns, and tracking key metrics to evaluate their success
If you feel you are a good fit and would like to learn more, then apply and we’ll be in contact.
We are an Equal Opportunities Employer.
Key Skills & Attributes
- Significant experience as a Growth/Performance/Digital Marketer
- Relevant tertiary-level qualification preferred.
- Deep understanding of Growth marketing metrics and channels
- B2B SaaS experience, ideally CRO based
- Startup/scaleup experience; there will be challenges, it’s how we overcome them that counts
- Team / People leadership experience
- Drive and Determination; we have ambitious goals and are looking for someone who wants to excel
- Enjoys ambiguity and high growth environments
- A team player; no jerks allowed.
If you’re interested in the role, please send your CV to founders@upflowy.com
Originally published at https://www.upflowy.com on March 5, 2021.