What Net Promoter Scores tell us about Twitter and Facebook

Ryan Stuczynski
Feb 20, 2014 · 6 min read

The motivation

Google Trend for “Net Promoter Score”

The methodology

Question #1
Question #2

The results

Active and Daily Users

Takeaways


Net Promoter Scores

Overall NPS

Twitter = -40. Yes. That’s a negative.

Facebook = -47. Ugh. You must be kidding.

NPS Breakout by Score (Green=Promoter, Red=Detractor)

NPS by age

Takeaways


Net Promoter Score

The Ultimate Guide to all things NPS

    Ryan Stuczynski

    Written by

    Growth @theskimm. Previously led analytics @fab. Love to learn. Passionate about startups, sports (esp Cleveland), opportunity, and optionality.

    Net Promoter Score

    The Ultimate Guide to all things NPS