Spotting Neurodiversity As A Marketing Term

Differentiating between aligning with the neurodiversity paradigm versus using it as a meaningless catch phrase

Jillian Enright
neurodiversified

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Created by author on Canva — (quote adapted from Lord of the Flies, by William Golding)

Co-opting for branding

Since the Neurodiversity movement has become more widely known, I’ve noticed some organizations have co-opted the language as a form of…

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Jillian Enright
neurodiversified

She/they. Neurodivergent, 20+ yrs SW & Psych. experience. I write about mental health, neurodiversity, education, and parenting. Founder of Neurodiversity MB.