New Media Interchange #004

Is Your Production Ready For 4K? & The Launch of Virtual Reality

This is New Media Interchange where we talk about the media world beyond mainstream television and radio, including podcasting, YouTube, live streaming, gaming and more.

NMI is Hosted by Douglas E. Welch, pioneer podcaster, blogger and writer.

In today’ show…

  • Is it time to move to 4k video for your New Media project?
  • Oculus Rift plans on selling to general public in 2016
  • Comcast has more internet than cable television subscribers
  • Part 2 of my interview with Michael Anderson of which is helping game play video makers expand their monetization optons
  • Next entry in my Subscribed series where I share the great podcasts, YouTube Channels and blogs I’m subscribed to.

Periscope Piracy

Following up on some past stories for New Media Interchange, Periscope and Meerkat were in the news in a big way again last week due to their usage during the huge Mayweather vs. Pacquiao boxing match. As it must have been expected, many Periscope users took to sharing their experience of the match via live streams. Of course, since the match was a major pay-per-view event, organizers were quick to shut down such streams and complained loudly about Periscope’s parent company, Twitter supporting such blatant piracy.

With pay-per-view revenue for the event reported at nearly $1 Billion dollars, it is hard to see how the obviously limited quality of viewing the fight via either Periscope or Meerkat could have affected sales to any great degree. I imagine that none of the people who watched even a small portion of the fight in this way would have ever paid the $100 fee to watch it via cable, even if they could, so the loss of actual dollars seems minimal. I also can’t imagine any real fan would have believed that this was an adequate or even enjoyable way of viewing the fight. Sure, if the match had been streamed in full-quality — which some major live streaming sites had advertised — then I might expect broadcasters to shut them down, but watching the fight on a tiny, grainy, vertical display filled with background noise hardly seems to rise to the same level in any way.

I don’t look to Periscope, Meerkat or other live streaming services as simply another source for pirated video and I guess most other don’t either. They will be spending much more time watch live, local and global, news and entertainment than pirated video from other sources for a variety of reasons beyond the poor quality. It is always dangerous to “throw out the baby with the bathwater” as many mainstream media outlet were quick to do. Just because a few people can use technology for illegal reasons doesn’t mean that millions of others should be denied the amazing technological resources they provide.

Patent Reform

As a followup to the podcasting patent story of last week. Techdirt has an article on patent reform entitled “Patent Reform Bill A Good Step, But Still Falls Way Short Of Fixing A Broken System.” While they think the reforms being discussed — such as shifting costs and fees to obvious patent trolls, putting limits on “discovery” from the company being sued so it doesn’t cost millions of dollars for a company to defend itself and generally opening up the transparency of the process — are a good start, Techdirt writer Mike Masnick, doesn’t think it goes nearly far enough. You can read more of his analysis and even the entire proposed patent reform bill (should you dare) in the online article. Links, as always, in the show notes.


…and finally, a story from the Associated Press notes that the huge cable and entertainment company Comcast now has more Internet than Cable television customers. Again, not a huge surprise to anyone in the New Media world, but something that goes directly against the cable industry’s claims that their customers aren’t cord cutting at all. There is even some indication that cable companies are preparing for their future as digital content providers even while they claim there isn’t an issue. I would expect these Internet vs. cable television ratios to only increase in the future and so should they.


This week in my Subscribed series I take a look at Simon’s cat. A hilarious collection of animated cartoons starring, well, Simon’s Cat. This isn’t a live action cat like Maru, Grumpy Cat or Lil Bub, but Simon’s Cat, and the collection of other cats and animals that share his world, are perfectly drawn, realistic, and very, very, funny in their actions and adventures.

As a cat owner, it all seems a bit too close to the truth sometimes. Simon’s Cat causes trouble for everyone, including himself, in these short black and white, animated adventures. This is the channel I turn to when I need a little laughter in my day.

Creator. Simon Tofield wonderfully captures his cats and himself in these smart, entertaining and joyful videos. While some may complain that the Internet is filled with nothing but cat videos, I consider entertainment a valid and important use for it. There’s nothing wrong with enjoying a few moments of silliness before heading back to work. I would even say that such entertainment can help make you more energized and more productive after a little bit of laughter. These 1 to 3 minute long videos might just be a perfect example. Think of it as my prescription to you — a prescription to have a little fun and laugh a little more each day.

There are also Simon’s Cat books with large collections of comics based on the character.

You can find Simon’s Cat videos on YouTube at and complete links to information, books and other products on his web site at

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An Experiment of Sorts

New Media Interchange

Part of the Podcast Network