4 Reasons I’m Challenging Myself to Attract Medium Followers Versus Follow-For-Follow
What is influencing my Medium audience-building marketing strategy, a progress report, and a challenge to new writers to do something similar
Follow for follow isn’t for me. Why? Four reasons, at least. So, let me explain, and you may just rethink your Medium connection and audience-building marketing strategy.
1. Genuineness
The whole concept of follow-for-follow is bucking the system like cutting in line or cheating on a test and isn’t genuine. I don’t know about you, but I don’t go looking to hang out with drivers, for example, who try to speed ahead of everyone on the shoulder of a road under construction that’s down to one lane to get in front. Unless there is a genuine 911 emergency, speeding ahead of everyone is self-serving and hence unattractive from a marketing perspective. Isn’t it?
It is understandable, though, just as some people feel the need to buck the traffic system, that people feel similarly toward the Medium Partner Program’s system to get to the 100 followers requirement. We have so many goals and to-dos every day. There are other ways we want to spend our time. And rules set up for the greater good don’t always benefit us personally. Could the follow-for-follow audience-building strategy, like…
