When the Social Bubble Bursts

The scandal revealed just how much we’d come to trust Facebook — and clarified what the company is really capable of

Photo: Evgeny Gromov/Getty Images

By John Herrman

The queasy truth at the heart of Facebook’s Cambridge Analytica scandal, which is so far the company’s defining disgrace of 2018, is that its genesis became scandalous only in retrospect. The series of…

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