Affordable & Convenient Options For Mother’s Day Floral and Gift Delivery

Whole Foods Market and Instacart are making it more convenient to celebrate Moter’s Day by delivering flowers and a selection of thoughtful gifts for moms. Together, we are offering a more convenient and affordable alternative to traditional floral delivery, including blooms that have higher standards like Whole Trade® or Responsibly Grown ratings.

Between May 1st and 10th, just log onto Instacart.com or the Instacart mobile app on iOS or Android devices and choose from two Whole Foods Market bouquet options, then use the “notes” feature to specify their preferred color** and what you’d like to say on a handwritten card. From there, just choose a delivery window of within one hour, within two hours or at a scheduled time. Orders can be placed up to six days in advance.

Our favorite bouquet options are a dozen Whole Trade® roses in assorted colors for $29.99, or 20-stem tulips in various colors for $24.99. Delivery fees start at $3.99, but are free for first-time Instacart users. Each bouquet will come wrapped in festive paper.

Unlike traditional floral-only delivery options, customers can use Instacart’s Mother’s Day “aisle” to also purchase teas, chocolates, candles, body care items or even ingredients to cook mom breakfast, all curated by Whole Foods Market experts and available for delivery with the bouquet.

In addition to added convenience, this partnership offers customers responsibly sourced floral choices. All rose bouquets are backed by Whole Foods Market’s Whole Trade Guarantee, a certification-partnership program that helps ensure better wages and working conditions for farm workers, fair prices to producers and supports community improvement programs in areas where the roses are produced. Most roses and tulips** offered are rated under Whole Foods Market’s new Responsibly Grown program, which means they come from farms that are taking major steps to protect human health and the environment.

Happy Mother’s Day!

** Flower colors are subject to availability on the day of delivery.
*** The Responsibly Grown program is still rolling out across Whole Food Market stores nationwide. While all flowers are not yet rated, shoppers will find plenty of “GOOD”, “BETTER” or “BEST” rated options to choose from.