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How I’m Building My Newsletter Business with Paid Advertising.
Run your newsletter like a BOSS!
“Nope.”
“Nuh-uh.”
“Not doing it.”
That’s most people's reaction when you suggest growing a newsletter with paid advertising.
And if you’ve ever attempted to navigate Google Adwords or Facebook Ads in the past, you probably have good reason to feel this way.
Back when I was running my relationship coaching business, I poured a few thousand dollars into paid advertising with lacklustre results.
Okay…
Lacklustre is the wrong word.
Abysmal is more like it.
No matter how hard I tried, I just couldn’t figure it out.
Years later, I watched my freelancing clients crush it with both Facebook and Google Ads.
They’d spend thousands of dollars a day collecting subscribers while the email funnels I wrote for them would generate 10X their investment.
I didn’t understand it. It seems simple enough on the surface. You target the right people with the right product and cha-ching — instant ROI.
Still…
