Newsy, Reach TV partner to bring fresh, opinion-free news content to millions of travelers each month
Viewers can now watch Newsy content in airports across the U.S. thanks to a new partnership with Reach TV, the fast-growing out-of-home entertainment network.
The partnership puts Newsy content in over 24 airports in the Top 20 US TV DMA’s. Reach TV has also provided Newsy distribution into top six airports in Canada. In addition Newsy will have access to Reach TV’s influencer network which had over 130 million video views last month. Newsy’s short-form video-on-demand library spanning US, world, culture, politics, science and technology news is now available via the Reach TV network.
“This is a great opportunity to drive brand awareness in front of millions of travelers each and every month,” said Stephen Strong, vice president of strategic partnerships for Newsy. “We’re thrilled to partner with Reach TV to introduce our brand of news to consumers on the go.”
“The Newsy format is ideal for the Reach TV network which allows consumers to get their news quickly and efficiently,” said Lynnwood Bibbens, CEO & Co-founder, Reach TV. “As we continue to grow locations around the world, we need partners like Newsy who understand our unique network and are able to provide the best type of content that lends itself well for business traveler.”
“We welcome Newsy to join our lineup of partners which include Hollywood Reporter, Billboard, Stadium, and the NFL,” said Ron Bloom, co-founder, Reach TV. “With the help of Newsy the ReachTV network continues to provide world-class, diverse programming for our viewers.”
Reach TV is the first short-form entertainment television network. Designed specifically for viewer’s bustling lifestyles and diverse interests, Reach TV is monthly viewers across 46 airports in over 400 locations across the U.S. Reach TV has premium content deals with dozens of top content creators and providers including Hollywood Reporter, Billboard, Stadium and the NFL.
The deal continues Newsy’s foray into out-of-home distribution following a deal last month with Captivate, the leading digital media network delivering best-in-class content via elevator and lobby media screens.
Newsy is the fastest growing news network in America, producing everything from up-to-the-minute news coverage to features, investigations and long-form documentaries. Newsy is a wholly owned subsidiary of The E.W. Scripps Company (NASDAQ: SSP).
Newsy is the next-generation national news network that provides “news with the why,” built to inform and engage by delivering the top stories across every platform. Newsy can be watched in nearly 40 million cable homes; on over-the-top services including Hulu, Roku, Apple TV, Sling TV, Pluto TV, Amazon Fire TV and Google Chromecast; and on connected televisions including Samsung, VIZIO and LG. Newsy is also available via its mobile apps and at newsy.com.
About Reach TV:
Reach TV Technology
Reach TV is a Nielsen rated, 24/7, multi-channel, digital entertainment network and integrated global distribution platform, featuring entertaining and inspirational content designed specifically for people on the go. The Reach TV In-Airport Entertainment Network can be seen in virtually every major airport in the United States and Canada. Reach TV has built its own, patent pending technology platform that connects the screens viewers pass to the screens in the palms of their hands, allowing them to take the content with them. In under two years, the Company’s In-Airport alone has grown to have one of largest entertainment footprints in North America.
Reach TV Content
Reach TV is the first Company to deliver binge worthy, short form content in linear channels to screens in public places across North America and soon across the globe. With over 50 content partners and its own penthouse studio in the Heart of Hollywood, Reach TV delivers multiple channels and blocks of programming from some of the most prolific and creative brands and producers in the world. This includes hundreds of hours of prime time content, sports, specials, news and current events, along with a broad array of digital content from some of the top producers and networks in the world.