#NextLevelWebinar: Amplifying Your Business Through The Power of Instagram

Next Level Channel
Next Level Channel
Published in
2 min readJun 20, 2021

Adam Carswell, along with co-host Austin Linney, brings on special guest Olivia Crane, Owner and Founder at Amplified Social, to discuss how businesses can optimize the social media platform, Instagram, to grow their audience base and form content to drive traffic to their pages and promote sales.

In this episode, Olivia talks about:

  • The 3 C’s of Instagram Success
  • The difference between an Influencer and an Entrepreneur
  • The golden rules of Instagram content for businesses
  • The three types of content to post on Instagram for businesses
  • How to optimize your profile page

Adam would like to give a huge thanks to Olivia for coming on the Dream Chasers platform and sharing her knowledge and experience with how to optimize and grow your business through Instagram.

Watch the video replay here: https://www.youtube.com/watch?v=HLYLiTZD4-I

Contact Olivia Crane:

https://www.amplifiedsocials.com/ | Instagram: @amplifiedsocial

Timestamped Shownotes:

03:30 — Host Adam Carswell introduces special guest Olivia Crane, Owner and Founder at Amplified Social

10:54 — Why do people often feel overwhelmed or hopeless about Instagram posting, or their content isn’t getting shared?

12:31 — What are the three reasons why your social media management is difficult or ineffective?

15:42 — How did Olivia begin her entrepreneurial path toward owning her own social media company?

17:13 — Why is Instagram such a powerful platform to grow your business and audience?

21:44 — What are the three C’s of Instagram success?

22:07 — What is the content of your Instagram posts and profile?

22:56 — What is the difference between an influencer and an Entrepreneur?

25:29 — What are the golden rules of Instagram content for businesses?

27:45 — What are the three types of content for businesses to post on Instagram?

35:33 — How can people optimize their Instagram profiles?

40:19 — When should people use new features of Instagram to drive traffic to their page?

41:09 — How can you connect Instagram to another platform for posting, like Facebook?

42:02 — Why is it okay to repost and redistribute older content instead of always creating new content?

43:45 — Why is collaboration on social media so important to grow your Instagram profile?

46:46 — What should the differences be in content when posting an Instagram post versus a reel?

For more Dream Chasers, visit https://dreamchasers-ix.com

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About the Author: Courtney Stone is an intern for Dream Chasers as well as a Marketing and Creative Writing Specialist for Liberty Real Estate Fund LLC, Concordia Realty Corporation and Concordia Equity Partners LLC. She is a May 2021 graduate at the University of Illinois at Urbana-Champaign who majored in English, with Economics and Journalism minors.

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