The powerful design of SocialPilot’s digital calendar

Sonam Gandhi
Paperclip Design
Published in
2 min readJul 30, 2024

Introduction

When designing SocialPilot’s digital calendar, our goal was to leverage the intuitive associations users have with printed calendars. We aimed to create a feature that allows social media managers to plan, schedule, and manage posts with ease, using familiar visual cues and interactions.

Designing for Intuitiveness and Flexibility

We drew inspiration from the traditional printed calendar to ensure users felt comfortable and familiar with the digital version. This approach allows users to plan and schedule content effectively, benefiting from enhanced digital capabilities.

Key Features and Functionalities

  • Tab Switching: Users can switch between day, week, or month views with a single click, offering both detailed and broad perspectives on their content strategy.
  • Listing Format: The day view displays posts in a list format, providing a comprehensive overview of all details and associated social media accounts.
  • Expandable Post Tiles: Users can expand post tiles within the calendar to view and edit details without leaving the current screen, allowing for efficient content management.
  • Interactive Scheduling: Users can click on an empty space to schedule a post, just like marking dates on a physical calendar. The modal design of the “Create Post” feature ensures a consistent and seamless experience.
  • Effortless Repositioning: Users can easily reposition posts within the same day, week, or month by dragging and dropping, offering unparalleled flexibility compared to physical calendars.

Conclusion

SocialPilot’s digital calendar is designed to be both intuitive and scalable. It allows social media managers to plan and schedule content with ease, leveraging familiar visual cues and digital enhancements. This feature significantly improves user experience and supports efficient content management, aligning with SocialPilot’s goal of providing a comprehensive social media management tool.

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