Top 19 Web Design Trends 2019

Discover the upcoming web design trends and techniques that will define design in 2019. Have a look and take your design to the next level.

Vladimir Kudinov
Nice, Very Nice!
6 min readJul 24, 2019

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2019 has been a remarkable year in terms of web design trends. We have witnessed a rebirth of old trends that seem to be giving the industry a new breath, and more is expected.

Web technology has been evolving tremendously over the years, and to keep up with the demands, there have been some notable trends. It remains prudent to assess the patterns used in web designs and to effect changes where necessary. New technology comes with its demands, more especially in the IT sector. Elements of designs have become essential, and in this article, we highlight the top web design trends 2019.

Ideally, the most significant trends talked about range from the choice of color, use of texts, typography, the overall interface, voice, and UX, among others. Trends define culture in so many ways, and keeping up them ensures that you can relate and possibly be a part of the system.

Emotion in the Design

The only way you can create a first real connection with your prospects is through crafting an emotional design. The best websites 2019 are based on that emotional appeal where they tend to subject users to either joy or sadness, create a sense of surprise and anxiety, or build instant trust or distrust from the onset.

The choice of colors used to portray any of the above feelings should be one to create that connection, and must also resonate with the content in both text and images. The overall look of the interface brings out a striking emotion to the user, and that dictates the outcome of the next step. It is all in the visuals that determine the customer’s next step. If the first thing they connect with on the website or app is one that appeals to them, then the chances of taking the appropriate action are high. Coming up with an emotional design captivates users, and instantly creates a lot of interest in what you have to offer as a business.

Colors Speak Volumes

There is a difference between bright colors and vibrant colors. If you can draw a line between them, then you’re halfway done. A combination of dynamic image overlays and colored animations has become huge in popularity, a trend in web design that is not expected to relent. However, the choice of colors must gel professionally with other items on the website to relay the targeted message.

A look at the most popularly used colors indicates that bright blues and gentle purple are becoming easy choices for new websites and app themes. It is not the first time website design trends have been hinged on the choice of color or colors, but it is adequate to say that previous designs have played a significant role in evolution.

Amazingly, with colors, you don’t have to dismantle an entire web design to accommodate color. Provided you have a palette, deploying your favorite color becomes easy.

Objective Animation

Animation is not anything new, but it remains a trend in web design, and it has to be done objectively. The main idea behind animations is to drive users to specific points in the design and to engage them interestingly. Necessarily, they should not take away the main objective behind the design, but instead, inject more power in its perception by users.

Even in real life, animations were designed to grab attention quickly and to make the user want to see beyond the pictures. This is a good time for web designers to take full advantage of the growing technology to come up with striking animations that draw users in droves.

Voice with a Difference

It is deep in 2019, and web users are looking at the easiest ways of accessing web content. They are the customers here, and they must have it their way. If, as a web designer, you can be able to capture how users interact with voice commands during keyword search, then you are not badly off.

However, in addition to including the voice command option, the content available must be plenty, and top-notch. Voice interfaces were created mainly for data and information, and therefore, to maximize on this popular trend in UI design, avail the content and make it easily accessible through the voice command.

Reverting to Single Page

Gone are the days when scroll was presumed void, times have since changed. The new 2019 web design trends are slowly embracing the single page design featuring a conspicuous scroll where everything appears from the front page. It is perhaps the most engaging feature where users can easily access a lot of page features through navigating the menu.

Ideally, it eliminates the long-form approach where users look like they are doing the searching themselves, in a congested page. Following the growth of mobile use over the years, the single page design fits best for mobile users who have already been used to scrolling. It facilitates ease of access to different content as indicated on the scroll bar. Given how website users can be impatient, a single page offers them the opportunity to view what your website is all about and whether they are likely to find whatever they need quickly.

Going for Surrealistic Designs

Let’s face it, it’s a crazy world, and you have to come up with a web design that is composed of surreal elements to make it this 2019 and beyond. People are looking at designs that appear more dream-like than real but still, create an even more significant impact. Though previously tried out in website trends, abstract designs have never been this relevant in web development.

Creating a working technique gets you back to creating the targeted emotion for easy connection with your prospects. The advantage is; these surreal designs tend to bring out a unique relationship with users in a manner that they can feel a part of the design completely.

For example, most users find animations, cartoons, and weird illustrations a bit engaging, and hence appealing. After all, the main objective is to get users engaged throughout the experience and to give them something fresh. It is expected that a lot of surreal designs will be used in the future to an even bigger impact.

Shifting to Vintage Typography Designs

Probably the most obvious and the mostly adopted trend in web design for the year 2019. Web developers have gone back to basics, shifting from the modern designs to the good old vintage typography styles. The serif style of typing, the circular slabs, and the old-looking texts are seemingly rolling back the good times. Typically, these styles come in bolder and more appealing lines compared to the popular sans serif style. It explains why big players are adopting this vintage style.

Amazingly, the vintage typography style has a far much better screen resolution on all devices, making it one of the most easily adaptable trends even for years to come. Sans serif was arguably the most common style thanks to its readability on all devices, but it has come to pass; it is a downgrade to vintage typography styles.

Read the rest of the article “Top 19 Web Design Trends for 2019” on Nice, Very Nice.

Originally published at https://niceverynice.com on July 24, 2019.

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