Nifty’s, Huma House, and Hillman Grad Launch Been Free: An Incarcerated Artists NFT Project
At Nifty’s, we’re dedicated to building a world-class network of artists and talent, both from established names and brands as well as lesser-known and underrepresented talent. In our goal to bring NFTs to the mainstream, we understand that, in order to drive true impact and change, we must also promote equity, accessibility, and inclusivity in the NFT space. As we continue to seek out artists with unique and diverse artistic expressions, we’re thrilled to announce a new NFT project to support the work of incarcerated and formerly incarcerated artists.
Been Free: Incarcerated Artists NFT Project elevates the work of four artists, Kenneth Webb, Gary Harrell, Asia Johnson, and Kush, each with their own powerful life story and unique artistic perspective. Been Free: Incarcerated Artists NFT Project is created in partnership with Hillman Grad, founded by actor, producer and Emmy®-winning writer Lena Waithe and run by CEO Rishi Rajani, and Huma House, a nonprofit organization in Los Angeles that supports the needs of currently incarcerated and formerly incarcerated people through art and creativity.
“The NFT space is becoming increasingly exclusive, and as a result, some of the most brilliant artists and creators are at risk of being left behind, ” said Hillman Grad’s Lena Waithe and Rishi Rajani. “Everyone has a past and a story and that’s where the beauty and power of art lies. The works selected for this project exemplify the talent and creativity of the marginalized and underrepresented, and we are proud to be partnering with Huma House and Nifty’s on this project.”
This project is supported by Hillman Grad, Waithe’s development and production company committed to showcasing marginalized storytellers, and Huma House, a nonprofit organization in Los Angeles that supports the needs of currently incarcerated and formerly incarcerated people through art and creativity.
The NFT drop and sale begin March 31, 2022, exclusively on Nifty’s. Each NFT has been transformed digitally from a physical piece of art created by our selected artists with all profits benefiting both Huma House and the artists.
“We want Nifty’s to be the NFT platform where the most culturally relevant and diverse voices are elevated, and the artists showcased in this important project, curated by the remarkable Lena Waithe, are exactly that,” said Nifty’s CEO Jeff Marsilio. “We’re so thrilled to highlight these artists and hope our community embraces this project and supports the important work Huma House is doing.”
To learn more about Huma House’s work, please visit Huma-house.com.