Funnel Enlightenment

A few steps you can take to get more out of funnel visualizations

Jay Sobel
Jay Sobel
Mar 31, 2020 · 6 min read

Until recently, I was the data analyst at Wanderu, the leading bus and train ticket aggregator/ecommerce site in North America. Last week I was laid off along with about half the team.

There were a few challenges, but the show stoppers were the coronavirus combined with a dramatic drop in oil prices — our true competitor is the automobile.