Measure Impact

New Kind
New Kind Culture Book
1 min readJan 23, 2017

We want a new level of company impact and an atmosphere of accomplishment where we all feel engaged, informed, and empowered.

Mindsets

What are the agreed perspectives we hold for measuring our impact?

Seek a shared understanding of if we’re making progress on our vision. Embrace failing faster as a part of the path toward success. Feel exhilaration with a new sense of what we’re capable of. Make measurements clear and relevant. Keep it simple.

Habits

What habits nurture how we measure our impact?

INDIVIDUALLY

Create a definition of success that balances growth, finance, and purpose-driven success

What this looks like

Look for ways to share our work creatively both externally and internally with confidence beyond case stories

What this looks like

2 PEOPLE

Have open discussions about our impact to create motivation to achieve our goals

What this looks like

Give your team room to fail faster, as a way to explore what is working and what isn’t

What this looks like

3+ PEOPLE

Share learnings consistently in one place

What this looks like

Create a physical space where we’re reminded of what we stand for together

What this looks like

Regular weekly “heartbeat” reporting and victory laps, company retreats to share and discuss results

What this looks like

Company retreats on a regular basis to share and discuss results

What this looks like

Organize post-project learning sessions

What this looks like

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New Kind
New Kind Culture Book

Building market share for tech companies in an open source world. New Kind is a branding and marketing agency that helps companies grow from the inside out.